{"podcast":{"title":"GEAR:30","slug":"gear-30-959086","podcast_index_feed_id":959086,"rss_url":"https://feeds.acast.com/public/shows/5a3ae21d968b52d22587f211","website_url":"https://blisterreview.com/gear30-podcast","image_url":"https://assets.pippa.io/shows/5a3ae21d968b52d22587f211/1556901471152-0e5007d26ef624f28cae4397c4ee08f4.jpeg","author":"BLISTER","episode_count":402,"summary":"GEAR:30 is the podcast from BLISTER that dives deep into the details of the most interesting and innovative outdoor gear. You'll hear Blister reviewers discuss the gear they're testing, as well as product designers, professional athletes, and some of the gear-obsessed folks from our recommended shops weigh in on gear trends and the equipment they’ve been most impressed with. If you love outdoor gear, you're going to love this podcast. Hosted on Acast. See acast.com/privacy for more information.","last_synced_at":"2026-07-10T20:20:10.618872+00:00","page_url":"https://stenobird.com/podcast/gear-30-959086"},"episode":{"title":"Pulling Back the Curtain: How Things Actually Work at Global Ski / Outdoor Companies","slug":"pulling-back-the-curtain-how-things-actually-work-at-global-ski-outdoor-companies","published_at":"2026-05-08T15:55:18+00:00","page_url":"https://stenobird.com/podcast/gear-30-959086/pulling-back-the-curtain-how-things-actually-work-at-global-ski-outdoor-companies","show_page_url":"https://stenobird.com/podcast/gear-30-959086","url":"https://shows.acast.com/gear30/episodes/pulling-back-the-curtain-how-things-actually-work-at-global","audio_url":"https://sphinx.acast.com/p/open/s/5a3ae21d968b52d22587f211/e/69fd2bb3385e8d5e30a656d0/media.mp3","summary":"Often on GEAR:30, we zoom way in on the particular design details of a product. But today, we zoom way out, and take a look at how some of the biggest, global, ski and outdoor gear manufacturers actually operate, with Jake Stevens (Rossignol); Jesse Ambrogi-Yanson (Armada); Joe Johnson (Salomon); and Sean Kennedy (Atomic). Note: We Want to Hear From You! Please share with us the questions, topics, or stories you’d like us to cover on GEAR:30. You can email us at: info@blisterreview.com RELATED LINKS: Get Covered: BLISTER+ Enter Our Weekly Gear Giveaway See Our Blister Recommended Shops CHECK OUT OUR YOUTUBE CHANNELS: Blister Studios (our new channel) Blister Review (our original channel)Please share with us the questions, topics, or stories you’d like us to cover on GEAR:30. You can email us at: info@blisterreview.com TOPICS & TIMES: Shoutout: New BLISTER+ Members (1:55) Introductions (3:34) From Europe to the USA & Beyond (6:44) Armada: from the USA  to Europe & Beyond (16:33) Marketing Products: Domestic vs Global (18:12) Global Campaigns (29:54) Importance of Athletes for Brands Today? (37:08) Audience Questions: Customer Retention: Best Practices? (48:48) Importance of User-Generated Content? (56:17) Is Total Consumer Domination The Goal? (59:20) The Importance of Top Sheets? (1:05:58) Is Carving Becoming Cool Again? (1:09:55) CHECK OUT OUR OTHER PODCASTS: Blister Cinematic CRAFTED Bikes & Big Ideas Blister Podcast Hosted on Acast. See acast.com/privacy for more information.","meta_description":"Often on GEAR:30, we zoom way in on the particular design details of a product. But today, we zoom way out, and take a look at how some of the biggest, gl…","key_points":[],"chapters":[],"topics":[],"duration_seconds":4817,"processing_state":"not_requested","actions":[{"name":"request_transcript","method":"POST","url":"https://stenobird.com/v1/public/podcasts/gear-30-959086/episodes/pulling-back-the-curtain-how-things-actually-work-at-global-ski-outdoor-companies/transcription-requests","description":"Idempotently request low-priority transcript generation for this episode."},{"name":"read_markdown","method":"GET","url":"https://stenobird.com/podcast/gear-30-959086/pulling-back-the-curtain-how-things-actually-work-at-global-ski-outdoor-companies.md","description":"Read the agent-friendly Markdown representation of this episode resource."}]}}