{"podcast":{"title":"Game Dev Podcast | Coffee with Butterscotch","slug":"game-dev-podcast-coffee-with-butterscotch-46606","podcast_index_feed_id":46606,"rss_url":"http://feeds.feedburner.com/CoffeeWithButterscotch","website_url":"https://podcast.bscotch.net","image_url":"https://img.transistorcdn.com/ymWZ-ZtRayXg8kpyuTW6wgzLdRORcFccngLHmBv8ikc/rs:fill:0:0:1/w:1400/h:1400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9zaG93/LzMxMTcxLzE2NTM1/MDM3OTEtYXJ0d29y/ay5qcGc.jpg","author":"Butterscotch Shenanigans","episode_count":580,"summary":"Coffee with Butterscotch is the hilarity-filled weekly podcast of award-winning indie video game studio Butterscotch Shenanigans, best known for its smash hit Crashlands. Grab a drink and tune in every week to learn the ins and outs of game development, productivity and workflows, the business of selling video games, our takes on entrepreneurship and building a small company from scratch, and how to be an unstoppable problem-solving machine. Got a question you want answered on the podcast? Ask us at https://podcast.bscotch.net","last_synced_at":"2026-09-24T12:25:43.621574+00:00","page_url":"https://stenobird.com/podcast/game-dev-podcast-coffee-with-butterscotch-46606"},"episode":{"title":"[Ep584] 100,000 Steam Sales in 2 Days - Our Biggest Indie Game Launch Ever","slug":"ep584-100-000-steam-sales-in-2-days-our-biggest-indie-game-launch-ever","published_at":"2026-08-05T13:00:00+00:00","page_url":"https://stenobird.com/podcast/game-dev-podcast-coffee-with-butterscotch-46606/ep584-100-000-steam-sales-in-2-days-our-biggest-indie-game-launch-ever","show_page_url":"https://stenobird.com/podcast/game-dev-podcast-coffee-with-butterscotch-46606","url":"https://share.transistor.fm/s/00f5c06c","audio_url":"https://media.transistor.fm/00f5c06c/4d35d748.mp3","summary":"In episode 584 of 'Coffee with Butterscotch,' the brothers are fresh off the biggest launch in Butterscotch history, and they're breaking down exactly what happened. They dig into the numbers behind How Many Dudes hitting 100,000 sales in two days, what drove the momentum, how it compares to their previous launches, and what the long tail might look like from here. They also get into the emotional side of shipping something this fast, what mobile looks like as a next step, and what a launch like this means for how they think about building games going forward. Support How Many Dudes! Official Website: https://www.bscotch.net/games/how-many-dudes Trailer Teaser: https://www.youtube.com/watch?v=IgQM1SceEpI Steam Wishlist: https://store.steampowered.com/app/3934270/How_Many_Dudes 00:00 Cold Open 00:31 Introduction and Welcome 01:34 Post-launch How Many Dudes? numbers 13:25 Wishlists trend and price strategy 15:25 Understanding platform algorithms and visibility 26:43 Comparing launch metrics 33:29 Mobile numbers and launch metrics 42:00 Community feedback 45:32 Emotional arc after the launch 01:04 Evaluating the game dev approach for HMD To stay up to date with all of our buttery goodness subscribe to the podcast on Apple podcasts (apple.co/1LxNEnk) or wherever you get your audio goodness. If you want to get more involved in the Butterscotch community, hop into our DISCORD server at discord.gg/bscotch and say hello! Submit questions at https://www.bscotch.net/podcast, disclose all of your secrets to podcast@bscotch.net, and send letters, gifts, and tasty treats to https://bit.ly/bscotchmailbox. We also built Ludokit, a tool for managing store pages, promo art, localization, achievements, credits, fonts, change logs, and more. Check it out at https://ludokit.com! Finally,…","meta_description":"In episode 584 of 'Coffee with Butterscotch,' the brothers are fresh off the biggest launch in Butterscotch history, and they're breaking down exactly wha…","key_points":[],"chapters":[],"topics":[],"duration_seconds":4311,"processing_state":"not_requested","actions":[{"name":"request_transcript","method":"POST","url":"https://stenobird.com/v1/public/podcasts/game-dev-podcast-coffee-with-butterscotch-46606/episodes/ep584-100-000-steam-sales-in-2-days-our-biggest-indie-game-launch-ever/transcription-requests","description":"Idempotently request low-priority transcript generation for this episode."},{"name":"read_markdown","method":"GET","url":"https://stenobird.com/podcast/game-dev-podcast-coffee-with-butterscotch-46606/ep584-100-000-steam-sales-in-2-days-our-biggest-indie-game-launch-ever.md","description":"Read the agent-friendly Markdown representation of this episode resource."}]}}