{"podcast":{"title":"From Lab to Label: The Scientification of Consumer Brands","slug":"from-lab-to-label-the-scientification-of-consumer-brands-6420614","podcast_index_feed_id":6420614,"rss_url":"https://anchor.fm/s/de83c94c/podcast/rss","website_url":"https://www.citruslabs.com/","image_url":"https://d3t3ozftmdmh3i.cloudfront.net/production/podcast_uploaded_nologo/37231787/37231787-1681344790034-9ef391a6f3518.jpg","author":"Citruslabs","episode_count":54,"summary":"Welcome to From Lab to Label, a podcast exploring the intersection of science and consumer brands in the health & wellness industry. Through candid conversations, you'll hear firsthand, behind-the-scenes accounts of the challenges and opportunities that arise when engaging your product in a clinical trial. Our guests share their experiences in navigating the road to clinical validation and highlight how seeking product claims drove business success. In each episode, our host Susanne Mitschke (CEO and Co-Founder of Citruslabs) sits down with brand owners to discuss their journey.","last_synced_at":null,"page_url":"https://stenobird.com/podcast/from-lab-to-label-the-scientification-of-consumer-brands-6420614"},"episode":{"title":"Episode #42: A New Approach to Fertility Health with Kirsten Karchmer from Conceivable","slug":"episode-42-a-new-approach-to-fertility-health-with-kirsten-karchmer-from-conceivable","published_at":"2025-12-17T19:58:04+00:00","page_url":"https://stenobird.com/podcast/from-lab-to-label-the-scientification-of-consumer-brands-6420614/episode-42-a-new-approach-to-fertility-health-with-kirsten-karchmer-from-conceivable","show_page_url":"https://stenobird.com/podcast/from-lab-to-label-the-scientification-of-consumer-brands-6420614","url":"https://podcasters.spotify.com/pod/show/citruslabs/episodes/Episode-42-A-New-Approach-to-Fertility-Health-with-Kirsten-Karchmer-from-Conceivable-e3cgi17","audio_url":"https://anchor.fm/s/de83c94c/podcast/play/112788967/https%3A%2F%2Fd3ctxlq1ktw2nl.cloudfront.net%2Fstaging%2F2025-11-17%2F414583527-44100-2-29ba6f754d0e4.m4a","summary":"In this episode, Susanne sits down with Kirsten Karchmer, CEO of Conceivable, to talk about why fertility challenges seem to be rising and what women can do before IVF becomes the default option. Drawing on 25 years as a fertility acupuncturist, Kirsten brings a practical, grounded perspective to reproductive health. Together, they explore how cycle patterns, daily habits, and modern environmental stressors are quietly shaping hormone balance, egg quality, and the ability to stay pregnant, not just get pregnant. What’s covered in this episode: Why more people are struggling to conceive, including a major rise in male infertility. The “staying pregnant” conversation and why miscarriage risk deserves more attention. Why generic fertility hacks fall short, and how targeted lifestyle changes can move the needle. A few of Kirsten’s biggest fertility myth debunks, from Geritol and pomegranate juice to period trackers. How Conceivable uses a virtual care team approach, including nutrition, stress support, and personalized supplements. Kirsten’s own wellness routine, plus why breathwork and walking play a bigger role than most people think. Tune in to hear how Conceivable is helping people connect the dots between cycle health, daily life, and fertility in a way that feels empowering, not overwhelming! About Conceivable Conceivable was founded by Kirsten Karchmer, one of the first board-certified reproductive acupuncturists in North America, after more than 25 years of working with people struggling to conceive. Through supporting thousands of couples, she saw how often fertility challenges were treated with guesswork rather than clear, individualized care. Built on a belief that fertility reflects overall health, Conceivable offers a more personalized approach, using targeted…","meta_description":"In this episode, Susanne sits down with Kirsten Karchmer, CEO of Conceivable, to talk about why fertility challenges seem to be rising and what women can…","key_points":[],"chapters":[],"topics":[],"duration_seconds":2727,"processing_state":"not_requested","actions":[{"name":"request_transcript","method":"POST","url":"https://stenobird.com/v1/public/podcasts/from-lab-to-label-the-scientification-of-consumer-brands-6420614/episodes/episode-42-a-new-approach-to-fertility-health-with-kirsten-karchmer-from-conceivable/transcription-requests","description":"Idempotently request low-priority transcript generation for this episode."},{"name":"read_markdown","method":"GET","url":"https://stenobird.com/podcast/from-lab-to-label-the-scientification-of-consumer-brands-6420614/episode-42-a-new-approach-to-fertility-health-with-kirsten-karchmer-from-conceivable.md","description":"Read the agent-friendly Markdown representation of this episode resource."}]}}