{"podcast":{"title":"FounderQuest","slug":"founderquest","podcast_index_feed_id":945113,"rss_url":"https://feeds.transistor.fm/founderquest","website_url":"https://www.founderquestpodcast.com","image_url":"https://img.transistor.fm/vSagWfPaKLfjPT6iltDwlrajku7RgFmL7ocjcxuO6bQ/rs:fill:0:0:1/w:1400/h:1400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9zaG93/LzExNjIvMTY3NzAx/NjU4OS1hcnR3b3Jr/LmpwZw.jpg","author":"The Honeybadger Crew","episode_count":120,"summary":"Developers building a software business on our own terms.","last_synced_at":null,"page_url":"https://stenobird.com/podcast/founderquest"},"episode":{"title":"Insights Into Our Marketing Playbook","slug":"insights-into-our-marketing-playbook","published_at":"2024-03-15T07:00:00+00:00","page_url":"https://stenobird.com/podcast/founderquest/insights-into-our-marketing-playbook","show_page_url":"https://stenobird.com/podcast/founderquest","url":"https://share.transistor.fm/s/4781a2ca","audio_url":"https://media.transistor.fm/4781a2ca/5a958f76.mp3","summary":"This week, Josh and Ben dive deep into the marketing strategy for their new product, Insights, in response to a listener question. They talk about what groups they are targeting first, some of the planned marketing tactics for reaching each group, and how they are building awareness within the Honeybadger app without annoying existing users. Links: pg_cron Judoscale Traction Insights tour page Insights announcement blog post Meet the badgers FounderQuest Mastodon - @FounderQuest@honeybadger.social Twitter - @honeybadgerapp Honeybadger ClickHouse - hosted by DoubleCloud","meta_description":"This week, Josh and Ben dive deep into the marketing strategy for their new product, Insights, in response to a listener question. They talk about what gr…","key_points":[],"chapters":[],"topics":[],"duration_seconds":2170,"processing_state":"processed","actions":[{"name":"request_transcript","method":"POST","url":"https://stenobird.com/v1/public/podcasts/founderquest/episodes/insights-into-our-marketing-playbook/transcription-requests","description":"Idempotently request low-priority transcript generation for this episode."},{"name":"read_markdown","method":"GET","url":"https://stenobird.com/podcast/founderquest/insights-into-our-marketing-playbook.md","description":"Read the agent-friendly Markdown representation of this episode resource."}]}}