{"podcast":{"title":"Forward One Podcast","slug":"forward-one-podcast-7242978","podcast_index_feed_id":7242978,"rss_url":"https://feeds.transistor.fm/forward-one-podcast","website_url":"https://www.forwardone.com/","image_url":"https://img.transistorcdn.com/VMLvG0T4j9dzgMLIYp9sOqk9vx59Cr-Y3Qth7dCiGJA/rs:fill:0:0:1/w:1400/h:1400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9jNzhk/ZTc2ZGJlM2FiYWJi/NTgxZWFmMTJlMTA3/MTgyYy5wbmc.jpg","author":"Paul Morris, Josh Spitzen","episode_count":47,"summary":"Welcome to the Forward One Podcast, where top realtors come to sharpen their edge and out-close the competition every single time. Hosted by Paul Morris, New York Times best-selling author and CEO of Keller Williams Forward Living and founder of Forward One Estates, and Josh Spitzen, CEO of Keller Williams Beverly Hills and co-founder of Forward One Estates, this podcast brings you insider knowledge from some of the biggest names in real estate. Each episode features top-producing agents, marketing experts, and industry leaders who share their strategies, success stories, and game-changing insights. If you’re a realtor looking to level up, the Forward One Podcast is your secret weapon. Tune in, take notes, and ignite your real estate success. Stay ahead. Stay Forward.","last_synced_at":"2026-07-21T02:17:39.582672+00:00","page_url":"https://stenobird.com/podcast/forward-one-podcast-7242978"},"episode":{"title":"Why Most Realtors Never Hit Their Sales Goals","slug":"why-most-realtors-never-hit-their-sales-goals","published_at":"2026-03-16T04:00:00+00:00","page_url":"https://stenobird.com/podcast/forward-one-podcast-7242978/why-most-realtors-never-hit-their-sales-goals","show_page_url":"https://stenobird.com/podcast/forward-one-podcast-7242978","url":"https://share.transistor.fm/s/33846cc8","audio_url":"https://media.transistor.fm/33846cc8/d45a1b34.mp3","summary":"Welcome back to the Forward One Podcast, hosted by Paul Mark Morris and Josh Spitzen of Forward One Real Estate. In this episode, we sit down with Adam Rosenfeld to break down the real difference between goals and commitments — and why most agents stay stuck because they’re measuring the wrong things. We dive into lead measures vs. lag measures, how to reverse engineer your income target, and why your calendar tells the truth about your future results. Adam shares how to use specificity, data, and disciplined daily actions to create predictable growth — without just “working harder.” If you want to build a business that’s sustainable, measurable, and scalable, this conversation gives you the framework. *Adam Rosenfeld* Instagram: https://www.instagram.com/itslookinrosey/?hl=en Website: https://residentre.com/agents/adam-rosenfeld/ *More from Paul & Josh* Paul: https://www.instagram.com/paulmarkmorris/ Josh: https://www.instagram.com/spitzenjosh/ Forward One Media: https://www.instagram.com/forwardonemedia/ YouTube: https://www.youtube.com/@forwardonepodcast *Presented by Forward One Real Estate* https://www.,forwardone.com Instagram: https://www.instagram.com/forwardonerealestate/ Timestamps 00:00:00 Welcome and Kindness 00:00:57 Real Estate Ego and Leverage 00:05:58 From Law to Luxury Real Estate 00:11:21 Developer Niche and Market Headwinds 00:15:20 ULA Mansion Tax Explained 00:37:16 Timeless Homes vs Spec Boxes 00:39:07 Winning Listings on Effort 00:43:32 Rolodex Myth and Broker Hustle 00:57:45 Hire Hungry Not Famous 00:01:00:40 Resident Partnership and Growth 01:14:26 Scaling Resident Vision 01:15:00 Developing Together 01:16:29 Starting Over Playbook 01:23:01 Mentorship That Filters 01:31:10 Sophisticated Clients Finale","meta_description":"Welcome back to the Forward One Podcast, hosted by Paul Mark Morris and Josh Spitzen of Forward One Real Estate. In this episode, we sit down with Adam Ro…","key_points":[],"chapters":[],"topics":[],"duration_seconds":6438,"processing_state":"not_requested","actions":[{"name":"request_transcript","method":"POST","url":"https://stenobird.com/v1/public/podcasts/forward-one-podcast-7242978/episodes/why-most-realtors-never-hit-their-sales-goals/transcription-requests","description":"Idempotently request low-priority transcript generation for this episode."},{"name":"read_markdown","method":"GET","url":"https://stenobird.com/podcast/forward-one-podcast-7242978/why-most-realtors-never-hit-their-sales-goals.md","description":"Read the agent-friendly Markdown representation of this episode resource."}]}}