{"podcast":{"title":"Forward One Podcast","slug":"forward-one-podcast-7242978","podcast_index_feed_id":7242978,"rss_url":"https://feeds.transistor.fm/forward-one-podcast","website_url":"https://www.forwardone.com/","image_url":"https://img.transistorcdn.com/VMLvG0T4j9dzgMLIYp9sOqk9vx59Cr-Y3Qth7dCiGJA/rs:fill:0:0:1/w:1400/h:1400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9jNzhk/ZTc2ZGJlM2FiYWJi/NTgxZWFmMTJlMTA3/MTgyYy5wbmc.jpg","author":"Paul Morris, Josh Spitzen","episode_count":47,"summary":"Welcome to the Forward One Podcast, where top realtors come to sharpen their edge and out-close the competition every single time. Hosted by Paul Morris, New York Times best-selling author and CEO of Keller Williams Forward Living and founder of Forward One Estates, and Josh Spitzen, CEO of Keller Williams Beverly Hills and co-founder of Forward One Estates, this podcast brings you insider knowledge from some of the biggest names in real estate. Each episode features top-producing agents, marketing experts, and industry leaders who share their strategies, success stories, and game-changing insights. If you’re a realtor looking to level up, the Forward One Podcast is your secret weapon. Tune in, take notes, and ignite your real estate success. Stay ahead. Stay Forward.","last_synced_at":"2026-07-21T02:17:39.582672+00:00","page_url":"https://stenobird.com/podcast/forward-one-podcast-7242978"},"episode":{"title":"He Built a 99% Referral Real Estate Business","slug":"he-built-a-99-referral-real-estate-business","published_at":"2026-03-09T04:00:00+00:00","page_url":"https://stenobird.com/podcast/forward-one-podcast-7242978/he-built-a-99-referral-real-estate-business","show_page_url":"https://stenobird.com/podcast/forward-one-podcast-7242978","url":"https://share.transistor.fm/s/198287cd","audio_url":"https://media.transistor.fm/198287cd/39194be2.mp3","summary":"Welcome back to the Forward One Podcast, hosted by Paul Mark Morris and Josh Spitzen of Forward One Real Estate. This week, we sit down with Roger Perry, a top-producing agent whose business is built almost entirely on referrals. Roger shares how he went from the clothing industry into real estate 16 years ago and built a career driven by relationships, professionalism, and daily discipline — not flashy marketing or lead chasing. We talk about what it really takes to earn repeat and referral business, how to build loyalty that protects your clients from outside noise, and why proactive communication is the difference between average agents and elite operators. Roger also breaks down his morning routine, his philosophy on negotiation, and how he consistently produces $35–60M in annual sales while keeping service at the center. If you want to build a long-term real estate career rooted in trust, consistency, and genuine connection, this episode is for you. *Roger Perry* Instagram: https://www.instagram.com/rogerperryla/ Website: https://www.rogerperry.com/ *More from Paul & Josh* Paul: https://www.instagram.com/paulmarkmorris/ Josh: https://www.instagram.com/spitzenjosh/ Forward One Media: https://www.instagram.com/forwardonemedia/ YouTube: https://www.youtube.com/@forwardonepodcast *Presented by Forward One Real Estate* https://www.,forwardone.com Instagram: https://www.instagram.com/forwardonerealestate/ Timestamps 00:00:00 Welcome and Praise 00:01:13 From Fashion to Real Estate 00:02:23 Real Estate Is Not Easy 00:03:23 Starting Out and Building Referrals 00:05:15 Turning Contacts Into Advocates 00:06:38 Elevator Pitch and Market Knowledge 00:11:31 Confidence Presentation and Loyalty 00:18:40 Daily Routine and Proactive Follow Up 00:21:45 Turning Small Talk Into Le…","meta_description":"Welcome back to the Forward One Podcast, hosted by Paul Mark Morris and Josh Spitzen of Forward One Real Estate. This week, we sit down with Roger Perry,…","key_points":[],"chapters":[],"topics":[],"duration_seconds":4389,"processing_state":"not_requested","actions":[{"name":"request_transcript","method":"POST","url":"https://stenobird.com/v1/public/podcasts/forward-one-podcast-7242978/episodes/he-built-a-99-referral-real-estate-business/transcription-requests","description":"Idempotently request low-priority transcript generation for this episode."},{"name":"read_markdown","method":"GET","url":"https://stenobird.com/podcast/forward-one-podcast-7242978/he-built-a-99-referral-real-estate-business.md","description":"Read the agent-friendly Markdown representation of this episode resource."}]}}