{"podcast":{"title":"Follow Your Dream - Music And Much More!","slug":"follow-your-dream-music-and-much-more-3624619","podcast_index_feed_id":3624619,"rss_url":"https://feeds.simplecast.com/u9PHxVpK","website_url":"https://follow-your-dream.simplecast.com","image_url":"https://image.simplecastcdn.com/images/ce140731-dca5-4849-b48e-e793e97048e0/b84bce34-5bf8-49bd-9ed0-ab2c8cc19b8e/3000x3000/new-fydp-logo-3000.jpg?aid=rss_feed","author":"Cakewalk Records Inc.","episode_count":600,"summary":"Robert's award winning Follow Your Dream Podcast is ranked in the Top 1% of all podcasts with listeners in 200 countries! Each episode is like taking a World Tour! Robert is a professional musician who followed his youthful music dream later in life and became a Rock Star after he turned 60! Since then he has released 13 acclaimed albums including a Billboard #1, has millions of video views and streams, and has performed at festivals and concerts around the world. He also started this podcast and wrote an Amazon #1 Best Selling book. All since turning 60! Robert is living proof that you’re never too old, and it’s never too late, to follow your dream! This podcast will inspire and motivate you to pursue and succeed at your dream, whatever it is. It features solo shows and engaging, fun interviews with amazing guests - famous musicians, actors, authors, photographers, filmmakers and others. All of whom followed their dream to success! So get entertained, inspired and motivated by the Follow Your Dream Podcast!","last_synced_at":"2026-07-19T06:23:44.407377+00:00","page_url":"https://stenobird.com/podcast/follow-your-dream-music-and-much-more-3624619"},"episode":{"title":"Wulf Muller - German Born European Jazz And Classical Impresario.  Polygram Intl Director Of Global Marketing. Worked With Pavarotti, Cecilia Bartoli, Herbie Hancock. Signed Sonny Rollins, Branford Marsalis!","slug":"wulf-muller-german-born-european-jazz-and-classical-impresario-polygram-intl-director-of-global-marketing-worked-with-pavarotti-cecilia-bartoli-herbie-hancock-signed-sonny-rollins-branford-marsalis","published_at":"2026-04-18T07:00:00+00:00","page_url":"https://stenobird.com/podcast/follow-your-dream-music-and-much-more-3624619/wulf-muller-german-born-european-jazz-and-classical-impresario-polygram-intl-director-of-global-marketing-worked-with-pavarotti-cecilia-bartoli-herbie-hancock-signed-sonny-rollins-branford-marsalis","show_page_url":"https://stenobird.com/podcast/follow-your-dream-music-and-much-more-3624619","url":"https://follow-your-dream.simplecast.com/episodes/wulf-muller-german-born-european-jazz-and-classical-impresario-polygram-intl-director-of-global-marketing-worked-with-pavarotti-cecilia-bartoli-herbie-hancock-signed-sonny-rollins-branford-marsalis-zqJAsX0d","audio_url":"https://p.podderapp.com/1306512016/cdn.simplecast.com/media/audio/transcoded/7368289e-b02a-4601-b293-e1b1e0b2c6a3/ea01194a-2672-4612-8b57-0cf048329ed0/episodes/audio/group/fc2a7df8-94a2-4803-a4f0-86a3625745d6/group-item/2ff43919-be69-4c51-b863-b5a7d52da694/128_default_tc.mp3?aid=rss_feed&feed=u9PHxVpK","summary":"Former Polygram international marketing director Wulf Muller shares insights from his career managing global campaigns for legends like Pavarotti and Herbie Hancock. The conversation explores the shift from the high-budget era of major labels to the economic challenges of the modern streaming landscape.","meta_description":"Music industry veteran Wulf Muller discusses managing global superstars, the decline of classical/jazz budgets, and the impact of streaming on artists.","key_points":["Main idea: The era of major labels provided a protective global infrastructure that allowed niche genres like jazz and classical to thrive via catalog profits","Practical takeaway: Successful international marketing relies on providing localized tools to regional offices rather than strictly top-down control","Failure mode: The current streaming economy creates a massive revenue gap, where platforms profit while artists struggle with micro-cent payouts","Industry shift: High-budget classical recordings are becoming nearly impossible to produce outside of live settings due to the loss of catalog-funded budgets","Lesson from the past: Leveraging the prestige of established labels (like ECM) can be a powerful way to bridge international musical influences"],"chapters":[{"start_ms":60000,"title":"Introduction to Wulf Muller","summary":"Host Robert Miller introduces Wulf Muller, a jazz impresario and former Polygram executive who worked with global icons."},{"start_ms":450000,"title":"Global Marketing Strategies","summary":"Muller explains how Polygram empowered local marketing teams in different countries to run localized campaigns under a global brand."},{"start_ms":710000,"title":"The Streaming Crisis","summary":"A discussion on the economic reality of streaming, focusing on the extremely low payout rates for creators and the decline in artist revenue."},{"start_ms":840000,"title":"The Era of Big Budgets","summary":"Muller reflects on how the profitability of music catalogs in the 90s allowed for significant investment in jazz and classical music."},{"start_ms":1630000,"title":"Discovering New Talent","summary":"Muller recounts signing James Brandon Lewis and the influence of the ECM label on the global jazz scene."}],"topics":["Music Industry","Jazz Marketing","Classical Music","Streaming Economics","Polygram","Music Distribution","Artist Management","Global Branding"],"duration_seconds":2071,"processing_state":"processed","actions":[{"name":"request_transcript","method":"POST","url":"https://stenobird.com/v1/public/podcasts/follow-your-dream-music-and-much-more-3624619/episodes/wulf-muller-german-born-european-jazz-and-classical-impresario-polygram-intl-director-of-global-marketing-worked-with-pavarotti-cecilia-bartoli-herbie-hancock-signed-sonny-rollins-branford-marsalis/transcription-requests","description":"Idempotently request low-priority transcript generation for this episode."},{"name":"read_markdown","method":"GET","url":"https://stenobird.com/podcast/follow-your-dream-music-and-much-more-3624619/wulf-muller-german-born-european-jazz-and-classical-impresario-polygram-intl-director-of-global-marketing-worked-with-pavarotti-cecilia-bartoli-herbie-hancock-signed-sonny-rollins-branford-marsalis.md","description":"Read the agent-friendly Markdown representation of this episode resource."}]}}