{"podcast":{"title":"Fitt Insider","slug":"fitt-insider-254580","podcast_index_feed_id":254580,"rss_url":"https://fittinsider.libsyn.com/rss","website_url":"https://insider.fitt.co","image_url":"https://static.libsyn.com/p/assets/4/0/1/0/4010a462593f7c9ad959afa2a1bf1c87/Untitled_design_4.png","author":"Joe Vennare","episode_count":507,"summary":"Fitt Insider is the show where we talk with the entrepreneurs, executives, and investors who are redefining the business of fitness and wellness.","last_synced_at":"2026-09-25T22:20:01.632397+00:00","page_url":"https://stenobird.com/podcast/fitt-insider-254580"},"episode":{"title":"356. Danny Yeung, CEO of IM8","slug":"356-danny-yeung-ceo-of-im8","published_at":"2026-09-14T08:30:00+00:00","page_url":"https://stenobird.com/podcast/fitt-insider-254580/356-danny-yeung-ceo-of-im8","show_page_url":"https://stenobird.com/podcast/fitt-insider-254580","url":"https://fittinsider.libsyn.com/356-danny-yeung-ceo-of-im8","audio_url":"https://traffic.libsyn.com/secure/fittinsider/356_-_IM8.mp3?dest-id=1477619","summary":"Today, I'm joined by Danny Yeung, CEO of IM8. Pivoting from diagnostics, parent company Prenetics has scaled its science-backed supplement brand co-founded with David Beckham to a $400M+ market cap with just two core SKUs. In this episode, we discuss building IM8 from the ashes of a billion-dollar collapse. We also cover: From billion-dollar IPO to $50M valuation in 18 months Simple products, simple messaging General Catalyst's revenue-based financing Subscribe to the podcast → insider.fitt.co/podcast Subscribe to our newsletter → insider.fitt.co/subscribe Follow us on LinkedIn → linkedin.com/company/fittinsider IM8 Website: https://im8health.com/ IM8 on Instagram: https://www.instagram.com/im8health/ The Fitt Insider Podcast is brought to you by EGYM. Visit EGYM.com to learn more about its smart fitness ecosystem for fitness and health facilities. Fitt Talent: https://talent.fitt.co/ Consulting: https://consulting.fitt.co/ Investments: https://capital.fitt.co/ (00:00) Introduction (01:31) Danny's background (01:50) Prenetics diagnostics journey (02:09) COVID testing boom and collapse (06:03) Meeting David Beckham (02:09) From $1B to $50M (08:58) Prenetics to IM8 pivot (12:28) Organizational strategy (16:22) Product development approach (27:58) Retention and data focus (25:55) Marketing and messaging (29:39) Scaling challenges (30:30) General Catalyst financing model (34:55) Product roadmap (38:11) Where to follow (39:35) Conclusion","meta_description":"Today, I'm joined by Danny Yeung, CEO of IM8. Pivoting from diagnostics, parent company Prenetics has scaled its science-backed supplement brand co-founde…","key_points":[],"chapters":[],"topics":[],"duration_seconds":2426,"processing_state":"not_requested","actions":[{"name":"request_transcript","method":"POST","url":"https://stenobird.com/v1/public/podcasts/fitt-insider-254580/episodes/356-danny-yeung-ceo-of-im8/transcription-requests","description":"Idempotently request low-priority transcript generation for this episode."},{"name":"read_markdown","method":"GET","url":"https://stenobird.com/podcast/fitt-insider-254580/356-danny-yeung-ceo-of-im8.md","description":"Read the agent-friendly Markdown representation of this episode resource."}]}}