{"podcast":{"title":"Fit Biz U","slug":"fit-biz-u-3379243","podcast_index_feed_id":3379243,"rss_url":"https://jillcolemanfitbizu.libsyn.com/rss","website_url":"http://jilllockwoodfitbizu.libsyn.com/website","image_url":"https://static.libsyn.com/p/assets/5/f/4/b/5f4b44dd27b89741d959afa2a1bf1c87/FBU_FINAL_JL.png","author":"Jill Lockwood","episode_count":616,"summary":"Welcome to Fit Biz U with host Jill Lockwood, Certified Personal Trainer and Nutrition Coach turned business mentor for thousands of fitness professionals over the last decade. Here at FBU, Jill will be sharing tactical and actionable strategies for those that want to quit the time-for-money grind and make a bigger impact and generate real money online. Jill will be in the trenches with you as you create new coaching programs, launch new online products, and scale your business to multiple six-figures and beyond! Here you will always get real, honest advice, no BS, zero smoke and mirrors, a touch of tough love, and plenty of action steps you can implement right away.","last_synced_at":"2026-07-20T16:17:37.377581+00:00","page_url":"https://stenobird.com/podcast/fit-biz-u-3379243"},"episode":{"title":"FBU 625: The Strategy I Use to Grow My Podcast + Generate Leads Using It","slug":"fbu-625-the-strategy-i-use-to-grow-my-podcast-generate-leads-using-it","published_at":"2026-07-13T08:00:00+00:00","page_url":"https://stenobird.com/podcast/fit-biz-u-3379243/fbu-625-the-strategy-i-use-to-grow-my-podcast-generate-leads-using-it","show_page_url":"https://stenobird.com/podcast/fit-biz-u-3379243","url":"https://jillcolemanfitbizu.libsyn.com/fbu-625-the-strategy-i-use-to-grow-my-podcast-generate-leads-using-it","audio_url":"https://traffic.libsyn.com/secure/jillcolemanfitbizu/FBU_625_mixdown.mp3?dest-id=2456666","summary":"FitBizU is a niche podcast, but it is one of JillFit's most important lead generation engines. Long-form content has the power to build deep trust compared to fleeting short-form \"candy\" content, so we should all be creating it. Today, Jill shares her specific podcast funnel strategy: running $1/day ads on ten evergreen episodes turned into SEO blog posts with embedded audio, driving traffic to her website where listeners often binge episodes, subscribe, and passively absorb repeated mentions of her signature program, building familiarity and trust well before she ever opens the waitlist. There's always something to learn, so try studying other creators' launches through a \"business lens,\" and see what you find. Get on the waitlist for FBA: https://jillfitfree.com/fba-waitlist/ Jill is a fitness professional and business coach who effectively made the transition from training clients in person and having no time to build anything else to training clients online and actually being more successful. Today, Jill helps other coaches to do the same. Connect with me! Instagram: @jillfit | @fitbizu Facebook: @jillfit Website: jillfit.com","meta_description":"FitBizU is a niche podcast, but it is one of JillFit's most important lead generation engines. Long-form content has the power to build deep trust compare…","key_points":[],"chapters":[],"topics":[],"duration_seconds":1530,"processing_state":"not_requested","actions":[{"name":"request_transcript","method":"POST","url":"https://stenobird.com/v1/public/podcasts/fit-biz-u-3379243/episodes/fbu-625-the-strategy-i-use-to-grow-my-podcast-generate-leads-using-it/transcription-requests","description":"Idempotently request low-priority transcript generation for this episode."},{"name":"read_markdown","method":"GET","url":"https://stenobird.com/podcast/fit-biz-u-3379243/fbu-625-the-strategy-i-use-to-grow-my-podcast-generate-leads-using-it.md","description":"Read the agent-friendly Markdown representation of this episode resource."}]}}