{"podcast":{"title":"Fit Biz U","slug":"fit-biz-u-3379243","podcast_index_feed_id":3379243,"rss_url":"https://jillcolemanfitbizu.libsyn.com/rss","website_url":"http://jilllockwoodfitbizu.libsyn.com/website","image_url":"https://static.libsyn.com/p/assets/5/f/4/b/5f4b44dd27b89741d959afa2a1bf1c87/FBU_FINAL_JL.png","author":"Jill Lockwood","episode_count":616,"summary":"Welcome to Fit Biz U with host Jill Lockwood, Certified Personal Trainer and Nutrition Coach turned business mentor for thousands of fitness professionals over the last decade. Here at FBU, Jill will be sharing tactical and actionable strategies for those that want to quit the time-for-money grind and make a bigger impact and generate real money online. Jill will be in the trenches with you as you create new coaching programs, launch new online products, and scale your business to multiple six-figures and beyond! Here you will always get real, honest advice, no BS, zero smoke and mirrors, a touch of tough love, and plenty of action steps you can implement right away.","last_synced_at":"2026-07-20T16:17:37.377581+00:00","page_url":"https://stenobird.com/podcast/fit-biz-u-3379243"},"episode":{"title":"FBU 618: Everyone is Yapping about Yapping","slug":"fbu-618-everyone-is-yapping-about-yapping","published_at":"2026-06-15T08:00:00+00:00","page_url":"https://stenobird.com/podcast/fit-biz-u-3379243/fbu-618-everyone-is-yapping-about-yapping","show_page_url":"https://stenobird.com/podcast/fit-biz-u-3379243","url":"https://jillcolemanfitbizu.libsyn.com/fbu-618-everyone-is-yapping-about-yapping","audio_url":"https://traffic.libsyn.com/secure/jillcolemanfitbizu/FBU_618_mixdown.mp3?dest-id=2456666","summary":"For a while now, Jill has taught that the best way to start and grow a successful online business is by leaning in to your own personal brand. Building trust with an audience requires both expertise and genuine connection, and the most successful creators position themselves as fellow travelers (ie: \"come with me\") rather than distant authorities (ie: \"follow me\"). In an AI-driven content landscape, authentic storytelling and relatable, even mundane, personal content are key differentiators that AI can't replicate and no one else can copy, either. Get on the waitlist for FBA: https://jillfitfree.com/fba-waitlist/ Listen to Harnessing Your Authentic Voice to Make More Sales with Tracy Goodwin Jill is a fitness professional and business coach who effectively made the transition from training clients in person and having no time to build anything else to training clients online and actually being more successful. Today, Jill helps other coaches to do the same. Connect with me! Instagram: @jillfit | @fitbizu Facebook: @jillfit Website: jillfit.com","meta_description":"For a while now, Jill has taught that the best way to start and grow a successful online business is by leaning in to your own personal brand. Building tr…","key_points":[],"chapters":[],"topics":[],"duration_seconds":1415,"processing_state":"not_requested","actions":[{"name":"request_transcript","method":"POST","url":"https://stenobird.com/v1/public/podcasts/fit-biz-u-3379243/episodes/fbu-618-everyone-is-yapping-about-yapping/transcription-requests","description":"Idempotently request low-priority transcript generation for this episode."},{"name":"read_markdown","method":"GET","url":"https://stenobird.com/podcast/fit-biz-u-3379243/fbu-618-everyone-is-yapping-about-yapping.md","description":"Read the agent-friendly Markdown representation of this episode resource."}]}}