{"podcast":{"title":"Fit Biz U","slug":"fit-biz-u-3379243","podcast_index_feed_id":3379243,"rss_url":"https://jillcolemanfitbizu.libsyn.com/rss","website_url":"http://jilllockwoodfitbizu.libsyn.com/website","image_url":"https://static.libsyn.com/p/assets/5/f/4/b/5f4b44dd27b89741d959afa2a1bf1c87/FBU_FINAL_JL.png","author":"Jill Lockwood","episode_count":616,"summary":"Welcome to Fit Biz U with host Jill Lockwood, Certified Personal Trainer and Nutrition Coach turned business mentor for thousands of fitness professionals over the last decade. Here at FBU, Jill will be sharing tactical and actionable strategies for those that want to quit the time-for-money grind and make a bigger impact and generate real money online. Jill will be in the trenches with you as you create new coaching programs, launch new online products, and scale your business to multiple six-figures and beyond! Here you will always get real, honest advice, no BS, zero smoke and mirrors, a touch of tough love, and plenty of action steps you can implement right away.","last_synced_at":"2026-07-20T16:17:37.377581+00:00","page_url":"https://stenobird.com/podcast/fit-biz-u-3379243"},"episode":{"title":"FBU 617: Important Live Launch Insights for 2026","slug":"fbu-617-important-live-launch-insights-for-2026","published_at":"2026-06-10T08:00:00+00:00","page_url":"https://stenobird.com/podcast/fit-biz-u-3379243/fbu-617-important-live-launch-insights-for-2026","show_page_url":"https://stenobird.com/podcast/fit-biz-u-3379243","url":"https://jillcolemanfitbizu.libsyn.com/fbu-617-important-live-launch-insights-for-2026","audio_url":"https://traffic.libsyn.com/secure/jillcolemanfitbizu/FBU_617_mixdown.mp3?dest-id=2456666","summary":"Is it time for a new launch strategy? Jill shares her insights on a new launch strategy she calls \"long runway, shortcut open,\" which centers on building anticipation and demand for a program weeks before the cart even opens, so that by the time sales begin, potential buyers are already educated, excited, and ready to purchase. It works because of the \"Law of Familiar,\" or the idea that people trust and buy from what they see most, because repeated exposure is known to drive decisions. Jill touches on related tactics like escalating pricing launches, beta testing strategies, and waitlist building. Get on the waitlist for FBA: https://jillfitfree.com/fba-waitlist/ Get on the Waitlist for Strategy Lab: https://jillfitfree.com/strategy-lab-wait-list/ Catch the replay for Low Ticket Revolution! https://www.jillfitprograms.com/Low-Ticket-Revolution Jill is a fitness professional and business coach who effectively made the transition from training clients in person and having no time to build anything else to training clients online and actually being more successful. Today, Jill helps other coaches to do the same. Connect with me! Instagram: @jillfit | @fitbizu Facebook: @jillfit Website: jillfit.com","meta_description":"Is it time for a new launch strategy? Jill shares her insights on a new launch strategy she calls \"long runway, shortcut open,\" which centers on building…","key_points":[],"chapters":[],"topics":[],"duration_seconds":1081,"processing_state":"not_requested","actions":[{"name":"request_transcript","method":"POST","url":"https://stenobird.com/v1/public/podcasts/fit-biz-u-3379243/episodes/fbu-617-important-live-launch-insights-for-2026/transcription-requests","description":"Idempotently request low-priority transcript generation for this episode."},{"name":"read_markdown","method":"GET","url":"https://stenobird.com/podcast/fit-biz-u-3379243/fbu-617-important-live-launch-insights-for-2026.md","description":"Read the agent-friendly Markdown representation of this episode resource."}]}}