{"podcast":{"title":"Field and Garden with Lisa Mason Ziegler","slug":"field-and-garden-with-lisa-mason-ziegler-1486880","podcast_index_feed_id":1486880,"rss_url":"https://anchor.fm/s/361de60c/podcast/rss","website_url":"https://podcasters.spotify.com/pod/show/lisa-ziegler0","image_url":"https://d3t3ozftmdmh3i.cloudfront.net/production/podcast_uploaded_nologo/8979291/8979291-1613829243248-930e3b572f099.jpg","author":"Lisa Mason Ziegler","episode_count":410,"summary":"Join Lisa Mason Ziegler of The Gardener's Workshop on the Field and Garden Podcast talking flower farming, cut-flower gardening, business, and all things related!","last_synced_at":"2026-07-28T22:19:27.681472+00:00","page_url":"https://stenobird.com/podcast/field-and-garden-with-lisa-mason-ziegler-1486880"},"episode":{"title":"#392: How Flower Farm Spending Makes or Breaks You (Encore)","slug":"392-how-flower-farm-spending-makes-or-breaks-you-encore","published_at":"2026-04-28T11:00:00+00:00","page_url":"https://stenobird.com/podcast/field-and-garden-with-lisa-mason-ziegler-1486880/392-how-flower-farm-spending-makes-or-breaks-you-encore","show_page_url":"https://stenobird.com/podcast/field-and-garden-with-lisa-mason-ziegler-1486880","url":"https://podcasters.spotify.com/pod/show/lisa-ziegler0/episodes/392-How-Flower-Farm-Spending-Makes-or-Breaks-You-Encore-e3iij2q","audio_url":"https://anchor.fm/s/361de60c/podcast/play/119147034/https%3A%2F%2Fd3ctxlq1ktw2nl.cloudfront.net%2Fstaging%2F2026-3-28%2Fcf42da98-6049-346d-bb21-379ef440d36b.m4a","summary":"Let’s talk money—the kind that keeps your flower farm alive or quietly drains it dry. In this episode, Lisa digs into the tough truth about spending on the farm: what’s worth it, what’s not, and how to make choices that lead to long-term success instead of slow collapse. If you're ready to face your farm finances head-on, this one's for you.  Originally published as episode #337 on 4/08/25.   Mentions Free Phone App for Live Gardening Shows:  ⁠Get the App⁠ Lisa's Course, ⁠ Flower Farming School Online ⁠ ⁠⁠⁠⁠⁠Shop the TGW Online Store for all your seeds and supplies!⁠⁠⁠⁠⁠ ⁠⁠⁠⁠⁠Sign up to receive our weekly Farm News!⁠⁠⁠⁠⁠ The ⁠⁠⁠⁠⁠ Field and Garden Podcast⁠⁠⁠⁠⁠ is produced by Lisa Mason Ziegler, award-winning author of ⁠⁠⁠⁠⁠ The Cut Flower Handbook, Vegetables Love Flowers, and Cool Flowers ⁠⁠⁠⁠⁠ , owner of ⁠⁠⁠⁠⁠ The Gardener’s Workshop,⁠⁠⁠⁠⁠ ⁠⁠⁠⁠⁠ Flower Farming School Online,⁠⁠⁠⁠⁠ and the publisher of ⁠⁠⁠⁠⁠ Farmer-Florist School Online⁠⁠⁠⁠⁠ and ⁠⁠⁠⁠⁠ Florist School Online.⁠⁠⁠⁠⁠ Watch ⁠⁠⁠⁠⁠ Lisa’s Story⁠⁠⁠⁠⁠ and connect with Lisa on social media!","meta_description":"Let’s talk money—the kind that keeps your flower farm alive or quietly drains it dry. In this episode, Lisa digs into the tough truth about spending on th…","key_points":[],"chapters":[],"topics":[],"duration_seconds":1861,"processing_state":"not_requested","actions":[{"name":"request_transcript","method":"POST","url":"https://stenobird.com/v1/public/podcasts/field-and-garden-with-lisa-mason-ziegler-1486880/episodes/392-how-flower-farm-spending-makes-or-breaks-you-encore/transcription-requests","description":"Idempotently request low-priority transcript generation for this episode."},{"name":"read_markdown","method":"GET","url":"https://stenobird.com/podcast/field-and-garden-with-lisa-mason-ziegler-1486880/392-how-flower-farm-spending-makes-or-breaks-you-encore.md","description":"Read the agent-friendly Markdown representation of this episode resource."}]}}