{"podcast":{"title":"Evernest Property Management Show","slug":"evernest-property-management-show-293499","podcast_index_feed_id":293499,"rss_url":"https://300to3000.libsyn.com/rss","website_url":"https://www.evernest.co/podcasts/","image_url":"https://static.libsyn.com/p/assets/a/c/f/4/acf4a2da9c041ecfd959afa2a1bf1c87/Artboard_2_copy_6.png","author":"Evernest","episode_count":189,"summary":"If you're a property manager looking to scale your business beyond 300, 500, or even 1,000 doors, you've come to the right place. You might be asking - Is it worth it? How do I do it? Where do I find the money? What about the people? Trust us, we've made every mistake you can think of...then we made some up. Listen in as we describe what worked and what didn't on our journey from 300 to 3,000 houses.","last_synced_at":"2026-07-13T20:19:43.409390+00:00","page_url":"https://stenobird.com/podcast/evernest-property-management-show-293499"},"episode":{"title":"Episode 170: The 5 Reasons You Need to Create Video Content (Or Get Left Behind)","slug":"episode-170-the-5-reasons-you-need-to-create-video-content-or-get-left-behind","published_at":"2025-11-17T11:00:00+00:00","page_url":"https://stenobird.com/podcast/evernest-property-management-show-293499/episode-170-the-5-reasons-you-need-to-create-video-content-or-get-left-behind","show_page_url":"https://stenobird.com/podcast/evernest-property-management-show-293499","url":"https://traffic.libsyn.com/secure/300to3000/EPMEpisode170.mp3","audio_url":"https://traffic.libsyn.com/secure/300to3000/EPMEpisode170.mp3?dest-id=2125187","summary":"How do you become the leading property manager in your market? Spencer Sutton explains how to leverage videos as the ultimate differentiator in property management. You'll learn: The five reasons why you need to be creating video content (and how to get started) How to generate trust via human anchors Marketing secrets to repurpose the content you create and use it to be found by large language models (LLMs) like ChatGPT How storytelling can help your BDMs close more deals with higher conversion rates =================================== Connect with Matt, Spencer, and Gray at Evernest: Evernest.co Link: Connect with Evernest Link: Evernest YouTube Channel (@ThreeHundredToThreeThousand) (Watch this episode and more!) Visit the Podcast Website: Evernest.co/podcasts Email the Show: podcast@evernest.co =================================== Production House: Flint Stone Media Copyright of Evernest 2025.","meta_description":"How do you become the leading property manager in your market? Spencer Sutton explains how to leverage videos as the ultimate differentiator in property m…","key_points":[],"chapters":[],"topics":[],"duration_seconds":1934,"processing_state":"not_requested","actions":[{"name":"request_transcript","method":"POST","url":"https://stenobird.com/v1/public/podcasts/evernest-property-management-show-293499/episodes/episode-170-the-5-reasons-you-need-to-create-video-content-or-get-left-behind/transcription-requests","description":"Idempotently request low-priority transcript generation for this episode."},{"name":"read_markdown","method":"GET","url":"https://stenobird.com/podcast/evernest-property-management-show-293499/episode-170-the-5-reasons-you-need-to-create-video-content-or-get-left-behind.md","description":"Read the agent-friendly Markdown representation of this episode resource."}]}}