{"podcast":{"title":"Evernest Property Management Show","slug":"evernest-property-management-show-293499","podcast_index_feed_id":293499,"rss_url":"https://300to3000.libsyn.com/rss","website_url":"https://www.evernest.co/podcasts/","image_url":"https://static.libsyn.com/p/assets/a/c/f/4/acf4a2da9c041ecfd959afa2a1bf1c87/Artboard_2_copy_6.png","author":"Evernest","episode_count":189,"summary":"If you're a property manager looking to scale your business beyond 300, 500, or even 1,000 doors, you've come to the right place. You might be asking - Is it worth it? How do I do it? Where do I find the money? What about the people? Trust us, we've made every mistake you can think of...then we made some up. Listen in as we describe what worked and what didn't on our journey from 300 to 3,000 houses.","last_synced_at":"2026-07-13T20:19:43.409390+00:00","page_url":"https://stenobird.com/podcast/evernest-property-management-show-293499"},"episode":{"title":"Episode 168: The #1 Lead Magnet Every Property Manager Needs (We've Tested Them All)","slug":"episode-168-the-1-lead-magnet-every-property-manager-needs-we-ve-tested-them-all","published_at":"2025-11-03T11:00:00+00:00","page_url":"https://stenobird.com/podcast/evernest-property-management-show-293499/episode-168-the-1-lead-magnet-every-property-manager-needs-we-ve-tested-them-all","show_page_url":"https://stenobird.com/podcast/evernest-property-management-show-293499","url":"https://traffic.libsyn.com/secure/300to3000/EPMEpisode168.mp3","audio_url":"https://traffic.libsyn.com/secure/300to3000/EPMEpisode168.mp3?dest-id=2125187","summary":"In the second episode of our marketing series, Spencer Sutton reflects on how to encourage leads to move down your marketing funnel so you can net more clients. You'll learn: The best lead magnets in property management How to leverage email sequencing to convert more leads Why the fortune is in your follow up The difference between a marketing-qualified lead and a sales-qualified lead =================================== Connect with Matt, Spencer, and Gray at Evernest: Evernest.co Link: Connect with Evernest Link: Evernest YouTube Channel (@ThreeHundredToThreeThousand) (Watch this episode and more!) Visit the Podcast Website: Evernest.co/podcasts Email the Show: podcast@evernest.co =================================== Production House: Flint Stone Media Copyright of Evernest 2025.","meta_description":"In the second episode of our marketing series, Spencer Sutton reflects on how to encourage leads to move down your marketing funnel so you can net more cl…","key_points":[],"chapters":[],"topics":[],"duration_seconds":1447,"processing_state":"not_requested","actions":[{"name":"request_transcript","method":"POST","url":"https://stenobird.com/v1/public/podcasts/evernest-property-management-show-293499/episodes/episode-168-the-1-lead-magnet-every-property-manager-needs-we-ve-tested-them-all/transcription-requests","description":"Idempotently request low-priority transcript generation for this episode."},{"name":"read_markdown","method":"GET","url":"https://stenobird.com/podcast/evernest-property-management-show-293499/episode-168-the-1-lead-magnet-every-property-manager-needs-we-ve-tested-them-all.md","description":"Read the agent-friendly Markdown representation of this episode resource."}]}}