{"podcast":{"title":"Event Planner Confessions","slug":"event-planner-confessions-7037703","podcast_index_feed_id":7037703,"rss_url":"https://www.spreaker.com/show/6316486/episodes/feed","website_url":"https://www.spreaker.com/podcast/event-planner-confessions--6316486","image_url":"https://d3wo5wojvuv7l.cloudfront.net/t_rss_itunes_square_1400/images.spreaker.com/original/30ad5d91de416053e0c27d66ba9526f3.jpg","author":"Cohera","episode_count":47,"summary":"Welcome to Event Planner Confessions, a Cohera podcast. Every week, we dive into the candid, unfiltered stories of event professionals navigating the vibrant world of event management. From behind-the-scenes wins to lessons learned the hard way, we explore how creativity, collaboration, and a little chaos come together to create unforgettable experiences. Hosted by the team at Cohera, we spotlight the people and passions that shape the industry, revealing what really goes on when the lights go up, the guests arrive, and the magic happens. Tune in for insights, laughter, and confessions that celebrate the power of human connection and how events truly have the ability to change the world, one story at a time. Disclaimer: These confessions and stories have been altered to ensure anonymity and protect the identities of the individuals or entities involved. Any identifying details have been modified. The purpose of sharing these stories is to foster learning, celebrate our profession, and honor our clients and partners across the hospitality industry.","last_synced_at":"2026-06-30T22:17:51.845344+00:00","page_url":"https://stenobird.com/podcast/event-planner-confessions-7037703"},"episode":{"title":"Why \"Experiential\" Isn't a Buzzword… It's a Business Strategy","slug":"why-experiential-isn-t-a-buzzword-it-s-a-business-strategy","published_at":"2026-06-30T10:00:03+00:00","page_url":"https://stenobird.com/podcast/event-planner-confessions-7037703/why-experiential-isn-t-a-buzzword-it-s-a-business-strategy","show_page_url":"https://stenobird.com/podcast/event-planner-confessions-7037703","url":"https://www.spreaker.com/episode/why-experiential-isn-t-a-buzzword-it-s-a-business-strategy--72749204","audio_url":"https://api.spreaker.com/download/episode/72749204/cohera_epfd_flv_v4.mp3","summary":"Experiential design gets talked about constantly in the events industry, but too often it gets reduced to flashy activations, trendy tech, or “wow factor” moments that do not connect back to the reason people gathered in the first place. In this episode of Event Planner Confessions, Sam sits down with Michael Cirino, Founder and Chief Creative Officer of House of Attention, to unpack what experiential design actually means and why it should be treated as a business strategy. Michael shares how House of Attention thinks about memory, attention, creativity, risk, hospitality, and the intentional details that make an event feel unlike anything attendees have experienced before. From drone bartenders and LED arrays to hyper-specific food choices, employee DJ moments, pizza logistics, and the difference between novelty and true experience design, this conversation challenges planners to think beyond basic event execution. Michael explains why unforgettable events are not always about doing something brand new, but about taking something familiar and elevating it into a moment that feels relevant, thoughtful, and intentional. In this episode, you will learn: What experiential design actually means beyond the buzzword Why innovation does not always have to mean creating something new How to design events around memory, not just attention Why attendees need a clear reason to gather How creative ideas can serve real business outcomes Why trust, logistics, and risk are part of creating unforgettable moments An unforgettable event is not built around spectacle alone. It is built around intention: why people are there, what they feel while they are there, and what they remember when they leave.","meta_description":"Experiential design gets talked about constantly in the events industry, but too often it gets reduced to flashy activations, trendy tech, or “wow factor”…","key_points":[],"chapters":[],"topics":[],"duration_seconds":2691,"processing_state":"not_requested","actions":[{"name":"request_transcript","method":"POST","url":"https://stenobird.com/v1/public/podcasts/event-planner-confessions-7037703/episodes/why-experiential-isn-t-a-buzzword-it-s-a-business-strategy/transcription-requests","description":"Idempotently request low-priority transcript generation for this episode."},{"name":"read_markdown","method":"GET","url":"https://stenobird.com/podcast/event-planner-confessions-7037703/why-experiential-isn-t-a-buzzword-it-s-a-business-strategy.md","description":"Read the agent-friendly Markdown representation of this episode resource."}]}}