{"podcast":{"title":"EVENT ABOUT IT: Event Marketing, Strategy & Business Growth","slug":"event-about-it-event-marketing-strategy-business-growth-7239343","podcast_index_feed_id":7239343,"rss_url":"https://anchor.fm/s/101f02740/podcast/rss","website_url":"https://www.eventaboutitpodcast.com","image_url":"https://d3t3ozftmdmh3i.cloudfront.net/staging/podcast_uploaded_nologo/43174832/43174832-1741041749033-1ed46abec87dc.jpg","author":"Megan Martin","episode_count":69,"summary":"Struggling to make events drive business growth? Welcome to Event About It, the podcast for event-led growth. Hosted by Megan Martin, we ditch surface-level logistics for the high-stakes event strategy and event marketing your CEO, CMO, and CRO actually cares about. We blend actionable tactics with wild, backstage stories to ensure your next activation is a strategic powerhouse, not just a party. Join us every Friday: • 1st/3rd: Event strategy, stories and “Vent of the Week.” • 2nd/4th: The Aftershow—unfiltered truths & Dynamic Dialogue Stop guessing. Start growing.","last_synced_at":"2026-09-25T14:20:43.644795+00:00","page_url":"https://stenobird.com/podcast/event-about-it-event-marketing-strategy-business-growth-7239343"},"episode":{"title":"Can You Vibe Code Your Way to Real Event Technology?","slug":"can-you-vibe-code-your-way-to-real-event-technology","published_at":"2026-09-25T04:00:00+00:00","page_url":"https://stenobird.com/podcast/event-about-it-event-marketing-strategy-business-growth-7239343/can-you-vibe-code-your-way-to-real-event-technology","show_page_url":"https://stenobird.com/podcast/event-about-it-event-marketing-strategy-business-growth-7239343","url":"https://podcasters.spotify.com/pod/show/eventaboutit/episodes/Can-You-Vibe-Code-Your-Way-to-Real-Event-Technology-e3od34u","audio_url":"https://anchor.fm/s/101f02740/podcast/play/125258334/https%3A%2F%2Fd3ctxlq1ktw2nl.cloudfront.net%2Fstaging%2F2026-8-5%2F431257412-44100-2-39a6a6e578018.mp3","summary":"The honest answer is no. And the person telling you that actually built it. Huong Nguyen spent 13 years running a multi-million dollar events agency before she started building Aletheia, an AI platform for event operations. She tried the vibe coding route first. She knows exactly where it breaks, what it costs when it does, and what the real gap is between a one-time AI workflow and a scalable event tech product. Her advice: do it for fun. Just do not do it for your actual program. That's one of six conversations in this Aftershow. We also got into how she built a seven-figure client roster for 10 years without a LinkedIn presence, a $500K contract she landed at 24 by working for free first, and what she now understands about event tech vendors that she didn't before she became one. In this one: Why vibe coding gets you a prototype and leaves you with a maintenance problem — and what it actually takes to scale event technology across different program types and budgets How 10 years of building an agency without a personal brand generated more client retention and referrals than most visible founders ever see What a non-technical founder with no coding background actually does when she decides to build event tech — and what breaks first The one question every event planner should ask in a vendor demo that almost nobody thinks to ask until they're already locked into a contract If you are currently evaluating event tech, thinking about building your own, or wondering whether being less visible is costing you business — this is the one. The best conversations start after the show ends, and the best ones keep going in your inbox. Subscribe to Event About It wherever you get your podcasts and sign up for the Step and Repeat newsletter at msquareddynamics.com/stepandrepeatsi…","meta_description":"The honest answer is no. And the person telling you that actually built it. Huong Nguyen spent 13 years running a multi-million dollar events agency befor…","key_points":[],"chapters":[],"topics":[],"duration_seconds":2699,"processing_state":"not_requested","actions":[{"name":"request_transcript","method":"POST","url":"https://stenobird.com/v1/public/podcasts/event-about-it-event-marketing-strategy-business-growth-7239343/episodes/can-you-vibe-code-your-way-to-real-event-technology/transcription-requests","description":"Idempotently request low-priority transcript generation for this episode."},{"name":"read_markdown","method":"GET","url":"https://stenobird.com/podcast/event-about-it-event-marketing-strategy-business-growth-7239343/can-you-vibe-code-your-way-to-real-event-technology.md","description":"Read the agent-friendly Markdown representation of this episode resource."}]}}