{"podcast":{"title":"eCommerce Fastlane: Shopify Growth Strategies—Where AI Efficiency Meets Human Connection","slug":"ecommerce-fastlane-shopify-growth-strategies-where-ai-efficiency-meets-human-connection-743471","podcast_index_feed_id":743471,"rss_url":"https://feeds.transistor.fm/ecommercefastlane","website_url":"https://ecommercefastlane.com","image_url":"https://img.transistorcdn.com/_dJWhyoRqZzYf-q341PHxLevzsSa4zzD_SsGFF2h5Eo/rs:fill:0:0:1/w:1400/h:1400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9iZjE5/MjAzY2E2ZjQ5OTk0/MTc1MTZlYTc3ZDVm/NDlmMy5wbmc.jpg","author":"Steve Hutt","episode_count":459,"summary":"Running a Shopify store? You already know success isn't about finding the right app—it's about knowing which strategies actually work at your specific stage of growth. I'm Steve Hutt, and I've lived every level of the ecommerce journey. From eBay Power Seller shipping products from my garage, to co-founding and scaling VisionPros.com (an optical DTC startup) through to a successful exit, then spending 6+ years as a Shopify Merchant Success Manager helping 100+ brands from startup to enterprise scale, including working with teams at Tentree, Dr. Squatch, Bulletproof Coffee, Salt & Straw Ice Cream, MUD/WTR, Bokksu, and many more. Here's what makes this podcast different: I've been on both sides of the table. 6+ years working inside Shopify gave me access to what's coming before most merchants know it exists. Building, scaling, and successfully exiting my own ecommerce businesses taught me what actually works when your money and reputation are on the line. That combination of insider access plus real operator experience gives you a perspective you won't find anywhere else. Since 2018, eCommerce Fastlane has delivered over 430 episodes and more than 2 million downloads to ambitious Sh…","last_synced_at":null,"page_url":"https://stenobird.com/podcast/ecommerce-fastlane-shopify-growth-strategies-where-ai-efficiency-meets-human-connection-743471"},"episode":{"title":"Your Ads Aren’t Broken. Your Data Is. (Here’s the Fix)","slug":"your-ads-aren-t-broken-your-data-is-here-s-the-fix","published_at":"2026-03-24T17:55:11+00:00","page_url":"https://stenobird.com/podcast/ecommerce-fastlane-shopify-growth-strategies-where-ai-efficiency-meets-human-connection-743471/your-ads-aren-t-broken-your-data-is-here-s-the-fix","show_page_url":"https://stenobird.com/podcast/ecommerce-fastlane-shopify-growth-strategies-where-ai-efficiency-meets-human-connection-743471","url":"https://ecommercefastlane.com/podcast/episode-452/","audio_url":"https://pdrl.fm/ac1d1e/pscrb.fm/rss/p/media.transistor.fm/90433e73/cb549d3d.mp3","summary":"Three dashboards, three different numbers—if your Meta, Google, and Shopify analytics can't agree on conversions, you're making spend decisions on broken data. In this episode, Sean Larkin, Chief Product Officer at OpenSend and founder of Fueled, breaks down: Why browser pixels are losing catastrophic signal—and how server-side tracking typically recovers 20–30% ROAS on Meta How a single app install can silently kill your ad signal for days without you ever knowing Why the Fueled + OpenSend identity graph is replacing enterprise CDPs for scaling Shopify brands Whether you're spending $5K or $500K a month on paid ads, this conversation will change how you think about the invisible data layer driving your campaigns. 📝 Full show notes + resources: https://ecommercefastlane.com/podcast/episode-452/ Connect with us: 🐦 Twitter: https://twitter.com/stevenhutt 💼 LinkedIn: https://www.linkedin.com/in/shutt/ 📘 Facebook: https://www.facebook.com/thrivingwithshopify","meta_description":"Three dashboards, three different numbers—if your Meta, Google, and Shopify analytics can't agree on conversions, you're making spend decisions on broken…","key_points":[],"chapters":[],"topics":[],"duration_seconds":2583,"processing_state":"not_requested","actions":[{"name":"request_transcript","method":"POST","url":"https://stenobird.com/v1/public/podcasts/ecommerce-fastlane-shopify-growth-strategies-where-ai-efficiency-meets-human-connection-743471/episodes/your-ads-aren-t-broken-your-data-is-here-s-the-fix/transcription-requests","description":"Idempotently request low-priority transcript generation for this episode."},{"name":"read_markdown","method":"GET","url":"https://stenobird.com/podcast/ecommerce-fastlane-shopify-growth-strategies-where-ai-efficiency-meets-human-connection-743471/your-ads-aren-t-broken-your-data-is-here-s-the-fix.md","description":"Read the agent-friendly Markdown representation of this episode resource."}]}}