{"podcast":{"title":"Ecommerce Conversations","slug":"ecommerce-conversations-963613","podcast_index_feed_id":963613,"rss_url":"https://rss.buzzsprout.com/1995667.rss","website_url":"https://www.practicalecommerce.com/tag/podcasts","image_url":"https://storage.buzzsprout.com/srxg8w1mhya5utiagezo6tpdn7gx?.jpg","author":"Practical Ecommerce","episode_count":596,"summary":"Ecommerce Conversations is the long-running weekly podcast from Practical Ecommerce, hosted by ecommerce entrepreneur Eric Bandholz. •• Listen in as Eric interviews in-the-trenches founders and executives who address the essentials of launching, growing, and sustaining an online business. Hear their successes, mistakes, and plans — addressing customer acquisition, web traffic, marketing tactics, on-site conversion, shipping, favorite tools, funding, obstacles, and much more. •• New episodes every Friday. Subscribe to the podcast here, and then read a condensed transcript at https://www.PracticalEcommerce.com/tag/podcasts.","last_synced_at":"2026-07-25T02:21:11.178476+00:00","page_url":"https://stenobird.com/podcast/ecommerce-conversations-963613"},"episode":{"title":"The Top Cause of Wasted Ad Spend","slug":"the-top-cause-of-wasted-ad-spend","published_at":"2026-07-24T14:00:00+00:00","page_url":"https://stenobird.com/podcast/ecommerce-conversations-963613/the-top-cause-of-wasted-ad-spend","show_page_url":"https://stenobird.com/podcast/ecommerce-conversations-963613","url":"https://www.buzzsprout.com/1995667/episodes/19529079-the-top-cause-of-wasted-ad-spend.mp3","audio_url":"https://www.buzzsprout.com/1995667/episodes/19529079-the-top-cause-of-wasted-ad-spend.mp3","summary":"Brett Fish sees a lot of wasted ad spend. His company, TagHero, tracks clients' advertising performance on platforms such as Meta, Google Ads, and TikTok. He says the platforms are merely algorithms that respond to data. Good data leads to good results. Bad data wastes money, a kind of \"garbage in, garbage out.\" In this episode, Brett addresses common ad setup errors, optimization opportunities, campaign management tools, and more. For an edited and condensed transcript with embedded audio,...","meta_description":"Brett Fish sees a lot of wasted ad spend. His company, TagHero, tracks clients' advertising performance on platforms such as Meta, Google Ads, and TikTok.…","key_points":[],"chapters":[],"topics":[],"duration_seconds":1915,"processing_state":"not_requested","actions":[{"name":"request_transcript","method":"POST","url":"https://stenobird.com/v1/public/podcasts/ecommerce-conversations-963613/episodes/the-top-cause-of-wasted-ad-spend/transcription-requests","description":"Idempotently request low-priority transcript generation for this episode."},{"name":"read_markdown","method":"GET","url":"https://stenobird.com/podcast/ecommerce-conversations-963613/the-top-cause-of-wasted-ad-spend.md","description":"Read the agent-friendly Markdown representation of this episode resource."}]}}