{"podcast":{"title":"Earned First","slug":"earned-first-7353885","podcast_index_feed_id":7353885,"rss_url":"https://media.rss.com/earned-first/feed.xml","website_url":"https://www.earned-first.com/","image_url":"https://media.rss.com/earned-first/20250602_080658_aded3a2d68ee400f7b6880a54d15a4d2.png","author":"Arun Sudhaman","episode_count":34,"summary":"Earned First is a groundbreaking media and events platform dedicated to elevating public relations and communications professionals across Asia-Pacific, the Middle East, and Africa. Hosted by respected industry journalist Arun Sudhaman, the Earned First podcast delivers crucial insights and intelligence for the global public relations industry.","last_synced_at":"2026-07-01T18:17:44.245899+00:00","page_url":"https://stenobird.com/podcast/earned-first-7353885"},"episode":{"title":"Isabelle Demaude on credibility, culture and corporate courage","slug":"isabelle-demaude-on-credibility-culture-and-corporate-courage","published_at":"2025-10-28T15:05:49+00:00","page_url":"https://stenobird.com/podcast/earned-first-7353885/isabelle-demaude-on-credibility-culture-and-corporate-courage","show_page_url":"https://stenobird.com/podcast/earned-first-7353885","url":"https://rss.com/podcasts/earned-first/2295569","audio_url":"https://content.rss.com/episodes/328453/2295569/earned-first/2025_10_28_14_53_50_9384baae-6582-426b-8973-1999f0452a44.mp3","summary":"The Hoffman Agency’s Isabelle Demaude joins Arun Sudhaman to explore why credibility has emerged as a crucial factor in the AI era. Drawing on her PRAXIS Asia-Pacific panel, Demaude discusses how generative AI challenges authorship and trust, why earned media may be regaining influence, and how cultural intelligence is becoming essential for communicators navigating complex, multi-market realities. The conversation also tackles the tension between corporate conviction and caution in an era of polarization, and what humans still do better than machines: listening, reading the room, and earning belief through empathy and context.","meta_description":"The Hoffman Agency’s Isabelle Demaude joins Arun Sudhaman to explore why credibility has emerged as a crucial factor in the AI era. Drawing on her PRAXIS…","key_points":[],"chapters":[],"topics":[],"duration_seconds":2311,"processing_state":"not_requested","actions":[{"name":"request_transcript","method":"POST","url":"https://stenobird.com/v1/public/podcasts/earned-first-7353885/episodes/isabelle-demaude-on-credibility-culture-and-corporate-courage/transcription-requests","description":"Idempotently request low-priority transcript generation for this episode."},{"name":"read_markdown","method":"GET","url":"https://stenobird.com/podcast/earned-first-7353885/isabelle-demaude-on-credibility-culture-and-corporate-courage.md","description":"Read the agent-friendly Markdown representation of this episode resource."}]}}