{"podcast":{"title":"Dynamic Women®","slug":"dynamic-women-17323","podcast_index_feed_id":17323,"rss_url":"https://feeds.captivate.fm/dynamic-women/","website_url":"https://dynamic-women.captivate.fm","image_url":"https://artwork.captivate.fm/e659f983-5fff-421d-b59f-30e13ef2e3f1/dynamic-women-podcast.png","author":"With Diane Rolston","episode_count":200,"summary":"How do I have more balance in my life? How do I have more time for everything that matters? Am I ready to make a big change? How do I make more money? How can I have more energy? And the most common question is, Do I really have what it takes to reach my goals? Whether you are a business owner, a leader, a professional, the “boss” of the home and kids, or looking to jump into your next chapter, this is the show for you. The Dynamic Women® Podcast is an Award-Winning action-focused lifestyle and leadership podcast full of stories and strategies to help women design their success and unleash their “Dynamic Woman”. You can learn from the experts how to get clarity, build confidence, and get into action on your biggest goals and dreams. Host Diane Rolston, a Professional Certified Coach (PCC) with over 20 years of experience teaching and training, shares with you her business strategies, leadership tools, lifestyle hacks, expert lessons, and motivational stories that will inspire you and support you to create a life and business you love! Diane is pulling back the curtain on what has helped her become an award-winning coach, speaker, and confident leader all while raising her kids. Sh…","last_synced_at":"2026-09-15T16:17:05.406625+00:00","page_url":"https://stenobird.com/podcast/dynamic-women-17323"},"episode":{"title":"Pricing for Profit with Katy Baker (DW375)","slug":"pricing-for-profit-with-katy-baker-dw375","published_at":"2026-07-28T08:30:00+00:00","page_url":"https://stenobird.com/podcast/dynamic-women-17323/pricing-for-profit-with-katy-baker-dw375","show_page_url":"https://stenobird.com/podcast/dynamic-women-17323","url":"https://dynamic-women.captivate.fm/episode/pricing-for-profit-with-katy-baker-dw375","audio_url":"https://episodes.captivate.fm/episode/ef5acde9-9f69-42b3-ad89-f5ae9becf87b.mp3","summary":"Are you a female entrepreneur wondering how to price your products and services, and hating getting to the end of the year only to realize you didn't make as much profit as you wanted? Listen as our host, Diane Rolston, sits down with Katy Baker, CPA and founder of Pricing for Profit, whom Diane met pitching on stage at Web Summit. Diane brings in this pricing expert to talk about one of the most common and quietly devastating problems female entrepreneurs face. Listen to learn these key takeaways: The personal story behind why Katy became obsessed with pricing and the painful business experience that taught her a lesson she only needed to learn once The comments clients say when they walk in the door that are clear signs a business isn't charging enough The most common myth weighing female entrepreneurs down and why it keeps them stuck even when they have a full client list What happens when Katy reverse-engineers the pricing question with clients and the gut punch moment that changes everything Why some founders wear \"not paying myself\" as a badge of honour, and the personal and family cost that's quietly happening behind the scenes The two red flags that signal your current pricing model is eroding your profitability right now What Katy calls a \"conspicuous omission\" in our education system and why it's leaving entrepreneurs financially vulnerable The difference between knowing your floor and value pricing and why you can't have one without the other The Sunday afternoon story: one client, one contract, one conversation and an $8,000 difference from what she was going to charge Katie's final message for every founder who says \"I'm not a numbers person\" Katy’s Bio: Katy Baker is a CPA, CMA and holds her CITP designation. Katy is passionate about demystifying and demo…","meta_description":"Are you a female entrepreneur wondering how to price your products and services, and hating getting to the end of the year only to realize you didn't make…","key_points":[],"chapters":[],"topics":[],"duration_seconds":1752,"processing_state":"not_requested","actions":[{"name":"request_transcript","method":"POST","url":"https://stenobird.com/v1/public/podcasts/dynamic-women-17323/episodes/pricing-for-profit-with-katy-baker-dw375/transcription-requests","description":"Idempotently request low-priority transcript generation for this episode."},{"name":"read_markdown","method":"GET","url":"https://stenobird.com/podcast/dynamic-women-17323/pricing-for-profit-with-katy-baker-dw375.md","description":"Read the agent-friendly Markdown representation of this episode resource."}]}}