{"podcast":{"title":"Don't Work Harder","slug":"don-t-work-harder-7394263","podcast_index_feed_id":7394263,"rss_url":"https://feeds.captivate.fm/dont-work-harder/","website_url":"https://dont-work-harder.captivate.fm","image_url":"https://artwork.captivate.fm/2ca4334f-38b0-49f0-bf97-02f507eebdb5/dZvzvXP4rXzOA7PmK7cLdRLN.png","author":"ATOMIC","episode_count":56,"summary":"Don’t Work Harder is a show about taking bolder, braver moves in your small business. Made by ATOMIC, and hosted by Suman Randhawa, Don’t Work Harder is the show for business owners who are done playing small and know that just working harder isn’t the answer. Each week, you’ll hear a pivotal strategy from incredible guests that sparked a bold leap to their next level of growth. These are the breakthroughs that came from thinking bigger, acting braver, and doing things differently.","last_synced_at":"2026-07-06T16:19:51.282130+00:00","page_url":"https://stenobird.com/podcast/don-t-work-harder-7394263"},"episode":{"title":"Why This Founder Sold her Company... Then Bought It Back","slug":"why-this-founder-sold-her-company-then-bought-it-back","published_at":"2026-02-02T03:30:00+00:00","page_url":"https://stenobird.com/podcast/don-t-work-harder-7394263/why-this-founder-sold-her-company-then-bought-it-back","show_page_url":"https://stenobird.com/podcast/don-t-work-harder-7394263","url":"https://dont-work-harder.captivate.fm","audio_url":"https://episodes.captivate.fm/episode/d70ecbde-2e7c-4b3e-91c3-229d68e5bd93.mp3","summary":"Think you need formal training to secure investment and build a successful company? This episode will COMPLETELY flip your belief system 👀 Today’s guest Lucy Hall built an investment backed media company with no GCSEs, nor business degree. Lucy is the founder of Social Day, a media company that runs the UK's leading social media marketing festival 🚀 She's also sold her business, bought it back, and built her success while still doing the school run every single day. In this conversation, Lucy reveals: - How she learned to build businesses through EXPERIENCE, not formal training 📈 - The exact DM that opened the door to her business getting investment 💰 - The crucial questions to ask yourself BEFORE accepting investment 🎯 - How she got major sponsors to start reaching out to HER - Her simple approach that landed brand partnerships with Adobe and Canva - Who she hired first once investment came through (and why this role was non-negotiable) - The reality of life as a successful founder and mum (and what she tells her daughter during busy seasons) - Why building your reputation over time is so important For entrepreneurs who think their lack of business training could hold them back, this episode will change your mindset forever 👀 -------- This episode is brought to you by our Sponsors: Constant Contact is the all-in-one marketing platform for small businesses. Create professional email and social campaigns in minutes with AI, automation and intuitive templates. Try it now free – https://www.constantcontact.com/uk?utm_source=ost-atomic&utm_medium=sponsored-content&utm_campaign=uk_p_aw_di_so_bt_ost-atomic-q32025&cc=clk_uk_p_aw_di_so_bt_ost-atomic-q32025 ------ Lucy's links: Digital Women: digitalwomen.club Social Day: socialday.live SocialDay.co.uk Social Media…","meta_description":"Think you need formal training to secure investment and build a successful company? This episode will COMPLETELY flip your belief system 👀 Today’s guest L…","key_points":[],"chapters":[],"topics":[],"duration_seconds":2297,"processing_state":"not_requested","actions":[{"name":"request_transcript","method":"POST","url":"https://stenobird.com/v1/public/podcasts/don-t-work-harder-7394263/episodes/why-this-founder-sold-her-company-then-bought-it-back/transcription-requests","description":"Idempotently request low-priority transcript generation for this episode."},{"name":"read_markdown","method":"GET","url":"https://stenobird.com/podcast/don-t-work-harder-7394263/why-this-founder-sold-her-company-then-bought-it-back.md","description":"Read the agent-friendly Markdown representation of this episode resource."}]}}