{"podcast":{"title":"Do Business. Do Life. — The Financial Advisor Podcast — DBDL","slug":"do-business-do-life-the-financial-advisor-podcast-dbdl-6175641","podcast_index_feed_id":6175641,"rss_url":"https://rss.art19.com/do-business-do-life","website_url":"https://bradleyjohnson.com/","image_url":"https://content.production.cdn.art19.com/images/5d/61/41/40/5d614140-ff41-4464-ac12-b87806813485/250e59ec22b2823877b71bd4ae3cd76f405eafef974ee126d7a9917142c45e47529b3f4359a7f5f8057b0dfc9cdf75c33cd84aca1f897130cdc8fc28fa45a35f.jpeg","author":"Brad Johnson","episode_count":166,"summary":"\"Do Business. Do Life.\" is a weekly podcast dedicated to helping the independent financial advisor create unlimited growth and freedom in their business AND life. Having been a coach for the top 1% of independent financial advisors for 15+ years, Brad Johnson has seen far too many leaders in financial services sacrifice their marriages, health, relationships, and everything else that matters to walk across an industry stage recognizing their \"success.\" That model is broken, and Brad's on a mission to fix it. Join Brad as he distills the best advice from top thought leaders and applies it to the world of independent financial advising. Get actionable tips/tactics on sales, marketing, entrepreneurship, business growth, lead generation, hiring, training, team building, company culture, core values, work/life integration, family, relationships, and more! \"Do Business. Do Life.\" is way more than just another podcast for financial advisors. It's an experience. It's a community. And more than anything, it's a movement. #DBDL Want to discover what it truly means to succeed as a financial advisor? Subscribe to Do Business, Do Life OR visit https://bradleyjohnson.com/","last_synced_at":null,"page_url":"https://stenobird.com/podcast/do-business-do-life-the-financial-advisor-podcast-dbdl-6175641"},"episode":{"title":"168: Solo - How I'd Spend My First $100,000 as a Financial Advisor with Brad Johnson","slug":"168-solo-how-i-d-spend-my-first-100-000-as-a-financial-advisor-with-brad-johnson","published_at":"2026-05-13T08:00:00+00:00","page_url":"https://stenobird.com/podcast/do-business-do-life-the-financial-advisor-podcast-dbdl-6175641/168-solo-how-i-d-spend-my-first-100-000-as-a-financial-advisor-with-brad-johnson","show_page_url":"https://stenobird.com/podcast/do-business-do-life-the-financial-advisor-podcast-dbdl-6175641","url":"https://rss.art19.com/episodes/7eb78b4d-4394-4d57-9ff4-aa9c8a48ef02.mp3?rss_browser=BAhJIg90cmFuc2NyaWJyBjoGRVQ%3D--952c5701c84ad333c69d5faa668f8177091704f0","audio_url":"https://rss.art19.com/episodes/7eb78b4d-4394-4d57-9ff4-aa9c8a48ef02.mp3?rss_browser=BAhJIg90cmFuc2NyaWJyBjoGRVQ%3D--952c5701c84ad333c69d5faa668f8177091704f0","summary":"Most advisors build their business on momentum instead of intention, duct-taping it together as they go, and then wondering years later why growth feels so hard. What if the problem isn't effort? What if it's the foundation? In this solo episode, I'm breaking down exactly how I'd invest the first $100,000 if I was starting a financial advisory practice from scratch. Three investments, in order, that I believe separate the advisors who build something bigger than themselves from the ones who stay stuck grinding at a ceiling they didn't even know they built. These aren't industry secrets. They're not complicated. But the fastest-growing advisors I've coached (and I've worked with folks managing hundreds of millions) did all three on purpose, and they did them early. That's the difference. 3 of the biggest insights from Brad Johnson… #1.) The First Hire Every Advisor Should Make Most advisors wait too long to hire an EA because they think they can't afford it. I want to flip that entirely. Every hour you spend on admin, scheduling, and paperwork is a direct tax on your revenue ceiling. A great EA creates leverage. #2.) Marketing Isn’t Optional, It’s the Engine I break down the mindset shift that separates advisors who consistently invest in marketing from those who treat it like an expense, and why funding a proven one-to-many system early is one of the highest-leverage moves you can make. #3.) Your Office Is Sending a Message. Is It the Right One? The environment where you meet clients isn't just a backdrop. It's a direct signal about the experience they can expect. Your space affects not just your clients' confidence in you, but your confidence in yourself. SHOW NOTES https://bradleyjohnson.com/168 FOLLOW BRAD JOHNSON ON SOCIAL X Instagram LinkedIn FOLLOW DBDL ON SOCIAL…","meta_description":"Most advisors build their business on momentum instead of intention, duct-taping it together as they go, and then wondering years later why growth feels s…","key_points":[],"chapters":[],"topics":[],"duration_seconds":599,"processing_state":"not_requested","actions":[{"name":"request_transcript","method":"POST","url":"https://stenobird.com/v1/public/podcasts/do-business-do-life-the-financial-advisor-podcast-dbdl-6175641/episodes/168-solo-how-i-d-spend-my-first-100-000-as-a-financial-advisor-with-brad-johnson/transcription-requests","description":"Idempotently request low-priority transcript generation for this episode."},{"name":"read_markdown","method":"GET","url":"https://stenobird.com/podcast/do-business-do-life-the-financial-advisor-podcast-dbdl-6175641/168-solo-how-i-d-spend-my-first-100-000-as-a-financial-advisor-with-brad-johnson.md","description":"Read the agent-friendly Markdown representation of this episode resource."}]}}