{"podcast":{"title":"Digital Marketing Made Easy","slug":"digital-marketing-made-easy-910961","podcast_index_feed_id":910961,"rss_url":"https://www.spreaker.com/show/2894379/episodes/feed","website_url":"http://www.digitalandsocialmediaacademy.com","image_url":"https://d3wo5wojvuv7l.cloudfront.net/t_rss_itunes_square_1400/images.spreaker.com/original/48e20b3daf2b1c1def8ac4b7165fd48b.jpg","author":"Business Consort Academy","episode_count":111,"summary":"Dawn McGruer brings you ACTIONABLE digital marketing lessons that she has learned through 20 years of working in the industry. Whether you an aspiring or experienced marketer, learn the latest SEO, content marketing, social media, email marketing, conversion optimisation and online marketing tactics that are working today. Develop your digital skills with our free resources at www.digitalandsocialmediaacademy.com","last_synced_at":"2026-06-11T12:17:07.021082+00:00","page_url":"https://stenobird.com/podcast/digital-marketing-made-easy-910961"},"episode":{"title":"Ep 89 - 5 Ways To Scale Your Business Using A Newsletter Strategy","slug":"ep-89-5-ways-to-scale-your-business-using-a-newsletter-strategy","published_at":"2024-08-07T23:05:02+00:00","page_url":"https://stenobird.com/podcast/digital-marketing-made-easy-910961/ep-89-5-ways-to-scale-your-business-using-a-newsletter-strategy","show_page_url":"https://stenobird.com/podcast/digital-marketing-made-easy-910961","url":"https://www.spreaker.com/episode/ep-89-5-ways-to-scale-your-business-using-a-newsletter-strategy--60946557","audio_url":"https://growx.podkite.com/https/PK5tg4niel/api.spreaker.com/download/episode/60946557/dmme_189.mp3","summary":"Today, we're unpacking five innovative ways to scale your business with a robust newsletter strategy. Now, if you're still sceptical about email marketing, think again. With its unmatched ROI, a well-crafted newsletter can be your secret weapon to boost engagement and drive revenue. We'll explore how newsletters can evolve with the digital landscape, blending classic tactics with modern trends. From audience segmentation and personalised content to leveraging newsletters for brand awareness and customer loyalty, this episode is packed with actionable insights. Whether you're revamping your existing strategy or starting from scratch, there's something here for everyone. Let's get started! Here are the Highlights: (01:11) ROI on email marketing is HUGE (04:14) It's hard work! (08:14) Drip campaigns (11:13) Clear calls to action (13:03) Partnering and subscription models Connect with Dawn: Visit our website - https://www.digitalandsocialmediaacademy.com/ Buy the Dynamic Digital Marketing book today - https://www.digitalandsocialmediaacademy.com/product/dynamic-digital-marketing-book Join the Facebook Group - https://www.facebook.com/groups/businessconsort/ Follow us on Instagram - https://www.instagram.com/businessconsort/ Follow on Twitter - https://twitter.com/businessconsort Connect on LinkedIn - https://www.linkedin.com/school/868404/","meta_description":"Today, we're unpacking five innovative ways to scale your business with a robust newsletter strategy. Now, if you're still sceptical about email marketing…","key_points":[],"chapters":[],"topics":[],"duration_seconds":903,"processing_state":"not_requested","actions":[{"name":"request_transcript","method":"POST","url":"https://stenobird.com/v1/public/podcasts/digital-marketing-made-easy-910961/episodes/ep-89-5-ways-to-scale-your-business-using-a-newsletter-strategy/transcription-requests","description":"Idempotently request low-priority transcript generation for this episode."},{"name":"read_markdown","method":"GET","url":"https://stenobird.com/podcast/digital-marketing-made-easy-910961/ep-89-5-ways-to-scale-your-business-using-a-newsletter-strategy.md","description":"Read the agent-friendly Markdown representation of this episode resource."}]}}