{"podcast":{"title":"DataGen","slug":"datagen-3403537","podcast_index_feed_id":3403537,"rss_url":"https://feeds.acast.com/public/shows/5fa58959e64011214fbf140d","website_url":"https://shows.acast.com/data-gen","image_url":"https://assets.pippa.io/shows/5fa58959e64011214fbf140d/1728309800371-1ef9d307-5832-43f3-9f38-4c1ca3fe8d14.jpeg","author":"Robin Conquet","episode_count":295,"summary":"DataGen est un podcast qui permet de comprendre les stratégies data des plus belles boîtes en France. Je m'appelle Robin Conquet et chaque semaine j'invite un expert de la data pour décrypter ses problématiques. BlaBlaCar, Doctolib, Pernod Ricard, Deezer et bien d'autres, dans ce podcast, tu découvriras comment les entreprises qui réussissent utilisent la data. Hébergé par Acast. Visitez acast.com/privacy pour plus d'informations.","last_synced_at":"2026-06-15T20:19:46.462738+00:00","page_url":"https://stenobird.com/podcast/datagen-3403537"},"episode":{"title":"🇪🇺 #259 - HelloFresh : Building and scaling a Product Analytics culture","slug":"259-hellofresh-building-and-scaling-a-product-analytics-culture","published_at":"2026-03-16T11:50:09+00:00","page_url":"https://stenobird.com/podcast/datagen-3403537/259-hellofresh-building-and-scaling-a-product-analytics-culture","show_page_url":"https://stenobird.com/podcast/datagen-3403537","url":"https://shows.acast.com/data-gen/episodes/259-hellofresh-building-and-scaling-a-product-analytics-cul","audio_url":"https://sphinx.acast.com/p/open/s/5fa58959e64011214fbf140d/e/69b7df341b5a7dfbdf4c5a6b/media.mp3","summary":"Florian Bonnet is a former Director of Product at HelloFresh. He later held product leadership roles in scale-ups such as Typeform and Fintechture. He is currently VP of Product Management at Veriff, the Estonian unicorn. We cover : 🔥 #1 - How to define the metrics (North Star, KPI Tree…) 🔥 #2 - How to manage product performance with data on a weekly basis 🔥 #3 - How to implement the right collaboration between Product & Data 🔥 His 2 main challenges and his views on GenAI for Product Analytics 📚 RESOURCES - Florian’s LinkedIn profile - His book The Power of Analytics - Matt Watkinson's book  The Grid 🎬 CHAPTERS 00:00 What is HelloFresh? 01:32 Florian’s journey from Data Analyst to Director of Product 03:16 The context at HelloFresh when he became Director of Product 05:49 #1 - How to define the metrics (North Star, KPI Tree…) 08:30 #2 - How to manage product performance with data on a weekly basis 12:17 #3 - How to implement the right collaboration between Product & Data 15:38 His main challenges 18:53 The tech stack he recommends 21:04 The impact of GenAI on Product Analytics 25:48 Florian’s favorite resources 28:14 His best advice 🤩 OTHER EPISODES YOU SHOULD LOVE #5 - N26: Building and scaling the Data team for Marketing #4 - Ex-VP of Product at Looker, he launched Omni, the challenger in Business Intelligence #2 - Deezer : How I restructured the Business Analytics team and made it more Business-Focused 👋 MORE DATA CONTENT? 1/ Follow me on LinkedIn here  🤳 2/ Sign up for the newsletter (summaries, events) here  💌 3/ Check out the podcast in video format on YouTube here  📹 🎙 SUPPORT THE PODCAST FOR FREE 1/ Subscribe 🔔 2/ Leave a 5 stars review on Apple Podcasts here 🥰 Hébergé par Acast. Visitez acast.com/privacy pour plus d'i…","meta_description":"Florian Bonnet is a former Director of Product at HelloFresh. He later held product leadership roles in scale-ups such as Typeform and Fintechture. He is…","key_points":[],"chapters":[],"topics":[],"duration_seconds":1826,"processing_state":"not_requested","actions":[{"name":"request_transcript","method":"POST","url":"https://stenobird.com/v1/public/podcasts/datagen-3403537/episodes/259-hellofresh-building-and-scaling-a-product-analytics-culture/transcription-requests","description":"Idempotently request low-priority transcript generation for this episode."},{"name":"read_markdown","method":"GET","url":"https://stenobird.com/podcast/datagen-3403537/259-hellofresh-building-and-scaling-a-product-analytics-culture.md","description":"Read the agent-friendly Markdown representation of this episode resource."}]}}