{"podcast":{"title":"Creator's MBA: Marketing Tips for Digital Product Entrepreneurs","slug":"creator-s-mba-marketing-tips-for-digital-product-entrepreneurs-1164125","podcast_index_feed_id":1164125,"rss_url":"https://rss.buzzsprout.com/2325739.rss","website_url":"https://destinicopp.com/","image_url":"https://storage.buzzsprout.com/hr20mk6ttl0wr4w59tw21aszfoy0?.jpg","author":"Dr. Destini Copp","episode_count":288,"summary":"The marketing podcast for entrepreneurs building a digital product business that runs on repeat. Each episode covers digital product marketing strategies, AI tools, and growth systems — so you can generate consistent revenue without constant launches. I’m Dr. Destini Copp , business growth coach and professor. Each episode, I share practical strategies, systems, and AI tools that help entrepreneurs. If you’re ready to create a business that runs without consuming your life, this show is for you. Learn more at 👉 destinicopp.com","last_synced_at":"2026-09-02T20:23:28.733965+00:00","page_url":"https://stenobird.com/podcast/creator-s-mba-marketing-tips-for-digital-product-entrepreneurs-1164125"},"episode":{"title":"277: Your Lead Magnet PDF Is Dead. Here's What's Replacing It","slug":"277-your-lead-magnet-pdf-is-dead-here-s-what-s-replacing-it","published_at":"2026-07-10T22:00:00+00:00","page_url":"https://stenobird.com/podcast/creator-s-mba-marketing-tips-for-digital-product-entrepreneurs-1164125/277-your-lead-magnet-pdf-is-dead-here-s-what-s-replacing-it","show_page_url":"https://stenobird.com/podcast/creator-s-mba-marketing-tips-for-digital-product-entrepreneurs-1164125","url":"https://destinicopp.com/podcast/beyond-pdf","audio_url":"https://www.buzzsprout.com/2325739/episodes/19476755-277-your-lead-magnet-pdf-is-dead-here-s-what-s-replacing-it.mp3","summary":"Send us Fan Mail Your best PDF is sitting in someone's downloads folder right now, unread. Not because it's bad. Because nobody wants more homework. This episode kicks off Beyond the PDF, my free event, with a look at more than two dozen creators who ditched the static download and built interactive lead magnets instead. Some are converting over 50%. And here's how I made it: I dropped every contributor story into NotebookLM and had it turn them into a two-host deep dive. In this episode: ...","meta_description":"Send us Fan Mail Your best PDF is sitting in someone's downloads folder right now, unread. Not because it's bad. Because nobody wants more homework. This…","key_points":[],"chapters":[],"topics":[],"duration_seconds":3904,"processing_state":"not_requested","actions":[{"name":"request_transcript","method":"POST","url":"https://stenobird.com/v1/public/podcasts/creator-s-mba-marketing-tips-for-digital-product-entrepreneurs-1164125/episodes/277-your-lead-magnet-pdf-is-dead-here-s-what-s-replacing-it/transcription-requests","description":"Idempotently request low-priority transcript generation for this episode."},{"name":"read_markdown","method":"GET","url":"https://stenobird.com/podcast/creator-s-mba-marketing-tips-for-digital-product-entrepreneurs-1164125/277-your-lead-magnet-pdf-is-dead-here-s-what-s-replacing-it.md","description":"Read the agent-friendly Markdown representation of this episode resource."}]}}