{"podcast":{"title":"Create or Destroy: Reimagining Marketing with Seth Matlins","slug":"create-or-destroy-reimagining-marketing-with-seth-matlins-7854347","podcast_index_feed_id":7854347,"rss_url":"https://feeds.megaphone.fm/VMP2018586217","website_url":null,"image_url":"https://megaphone.imgix.net/podcasts/51e3caa8-1e2d-11f1-a41d-7304484c8df1/image/2adb51d4e3ebbc2b769a22f08a4e09aa.png?ixlib=rails-4.3.1&max-w=3000&max-h=3000&fit=crop&auto=format,compress","author":"Vox Media","episode_count":18,"summary":"Each week, marketing maestro Seth Matlins is joined by the most influential thinkers across business and culture for unvarnished, actionable, and frequently irreverent conversations on the forces that shape how value is either created or destroyed. From product decisions, supply chain, and capital allocation, to cultural and economic shifts, competitive dynamics, technological disruptions, and internal structure – each one is a marketing force, affecting whether value is created or not, and whether a customer stays or goes. It's a business show. It's a marketing show. Create or Destroy is the show that argues they’ve always been the same thing. From the Vox Media Podcast Network and the Wisdomous Company.","last_synced_at":"2026-09-16T00:20:59.228466+00:00","page_url":"https://stenobird.com/podcast/create-or-destroy-reimagining-marketing-with-seth-matlins-7854347"},"episodes":[{"title":"'Incorruptible' Author Eric Ries on Making Money But Creating No 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episode."},{"name":"read_markdown","method":"GET","url":"https://stenobird.com/podcast/create-or-destroy-reimagining-marketing-with-seth-matlins-7854347/duolingo-cmo-manu-orssaud-on-what-gets-destroyed-when-the-street-decides-your-strategy.md","description":"Read the agent-friendly Markdown representation of this episode resource."}]},{"title":"Musa Tariq on How Short-Term Growth Can Disguise Bad 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episode."},{"name":"read_markdown","method":"GET","url":"https://stenobird.com/podcast/create-or-destroy-reimagining-marketing-with-seth-matlins-7854347/lvmh-s-mathilde-delhoume-debreu-from-diapers-to-dior-value-creation-across-industry.md","description":"Read the agent-friendly Markdown representation of this episode resource."}]},{"title":"JPMorganChase CMO Carla Hassan on What Happens When the Product Doesn't Speak for Itself","slug":"jpmorganchase-cmo-carla-hassan-on-what-happens-when-the-product-doesn-t-speak-for-itself","published_at":"2026-08-11T10:02:00+00:00","page_url":"https://stenobird.com/podcast/create-or-destroy-reimagining-marketing-with-seth-matlins-7854347/jpmorganchase-cmo-carla-hassan-on-what-happens-when-the-product-doesn-t-speak-for-itself","url":"https://www.podtrac.com/pts/redirect.mp3/pdst.fm/e/mgln.ai/e/257/pscrb.fm/rss/p/traffic.megaphone.fm/VMP8186966232.mp3","duration_seconds":4271,"processing_state":"not_requested","actions":[{"name":"request_transcript","method":"POST","url":"https://stenobird.com/v1/public/podcasts/create-or-destroy-reimagining-marketing-with-seth-matlins-7854347/episodes/jpmorganchase-cmo-carla-hassan-on-what-happens-when-the-product-doesn-t-speak-for-itself/transcription-requests","description":"Idempotently request low-priority transcript generation for this episode."},{"name":"read_markdown","method":"GET","url":"https://stenobird.com/podcast/create-or-destroy-reimagining-marketing-with-seth-matlins-7854347/jpmorganchase-cmo-carla-hassan-on-what-happens-when-the-product-doesn-t-speak-for-itself.md","description":"Read the agent-friendly Markdown representation of this episode resource."}]},{"title":"Bose CMO Jim Mollica on The Number One Predictor of Value 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episode."},{"name":"read_markdown","method":"GET","url":"https://stenobird.com/podcast/create-or-destroy-reimagining-marketing-with-seth-matlins-7854347/bose-cmo-jim-mollica-on-the-number-one-predictor-of-value-creation.md","description":"Read the agent-friendly Markdown representation of this episode resource."}]},{"title":"Rocket Companies CMO Jonathan Mildenhall on The Business Case for Creating an Iconic 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episode."},{"name":"read_markdown","method":"GET","url":"https://stenobird.com/podcast/create-or-destroy-reimagining-marketing-with-seth-matlins-7854347/rocket-companies-cmo-jonathan-mildenhall-on-the-business-case-for-creating-an-iconic-brand.md","description":"Read the agent-friendly Markdown representation of this episode resource."}]},{"title":"LinkedIn CMO Jessica Jensen on The True Math of Value 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episode."},{"name":"read_markdown","method":"GET","url":"https://stenobird.com/podcast/create-or-destroy-reimagining-marketing-with-seth-matlins-7854347/gary-vaynerchuk-fighting-your-customer-never-creates-value.md","description":"Read the agent-friendly Markdown representation of this episode resource."}]},{"title":"Zoe Scaman on The Unseen Source of Value 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episode."},{"name":"read_markdown","method":"GET","url":"https://stenobird.com/podcast/create-or-destroy-reimagining-marketing-with-seth-matlins-7854347/paulie-dery-on-why-every-decision-is-a-brand-decision.md","description":"Read the agent-friendly Markdown representation of this episode resource."}]},{"title":"Soyoung Kang on the Architecture of Value 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