{"podcast":{"title":"Confessions of a Higher Ed CMO — with Jaime Hunt","slug":"confessions-of-a-higher-ed-cmo-with-jaime-hunt-5344955","podcast_index_feed_id":5344955,"rss_url":"https://feeds.simplecast.com/Vwi1XQGI","website_url":"https://confessions-of-a-higher-ed-cmo-with-jaime-hunt.simplecast.com","image_url":"https://image.simplecastcdn.com/images/6ad2ccee-cab7-4e69-b49f-f9a0930c47aa/0d4efd24-e23a-43af-97ff-29cd7279805b/3000x3000/confessions-20of-20a-20higher-20ed-20cmo-20-202025-20update.jpg?aid=rss_feed","author":"Enrollify","episode_count":116,"summary":"Confessions of a Higher Ed CMO is like a conference in a podcast, offering a blend of professional wisdom, innovative ideas, and personal anecdotes. Whether you're a higher ed marketer, a faculty member curious about the behind-the-scenes of university branding, or just someone with an interest in the intersection of education and marketing, the podcast is your gateway to the lesser-known narratives of higher education. In each episode, host Jaime Hunt engages in candid and insightful conversations with leading minds in the field, exploring not just the nuts and bolts of marketing, but also the diverse and often unexpected challenges and stories that define higher education marketing. Our guests, a mix of seasoned CMOs, innovative thinkers, and key influencers in the higher ed sector, don't just share their professional triumphs; they open up about their personal journeys and share their candid insights.. The podcast goes beyond the conventional, bringing to light the real stories behind campus campaigns, the evolving nature of student engagement, and the creative challenges in this unique field. With a host renowned for establishing a warm and engaging rapport, each episode feels…","last_synced_at":null,"page_url":"https://stenobird.com/podcast/confessions-of-a-higher-ed-cmo-with-jaime-hunt-5344955"},"episode":{"title":"Ep. 83: More Than a Plus-One: Understanding Today’s College Parents","slug":"ep-83-more-than-a-plus-one-understanding-today-s-college-parents","published_at":"2025-07-18T07:00:00+00:00","page_url":"https://stenobird.com/podcast/confessions-of-a-higher-ed-cmo-with-jaime-hunt-5344955/ep-83-more-than-a-plus-one-understanding-today-s-college-parents","show_page_url":"https://stenobird.com/podcast/confessions-of-a-higher-ed-cmo-with-jaime-hunt-5344955","url":"https://confessions-of-a-higher-ed-cmo-with-jaime-hunt.simplecast.com/episodes/ep-83-more-than-a-plus-one-understanding-todays-college-parents-lM4wtrVX","audio_url":"https://afp-232483-injected.calisto.simplecastaudio.com/fac5118f-cd78-4b97-9880-ba86accd3325/episodes/ec4c30e0-0d96-419d-8d83-f2ca9733b7d0/audio/128/default.mp3?aid=rss_feed&awCollectionId=fac5118f-cd78-4b97-9880-ba86accd3325&awEpisodeId=ec4c30e0-0d96-419d-8d83-f2ca9733b7d0&feed=Vwi1XQGI","summary":"In this episode of Confessions of a Higher Ed CMO, host Jaime Hunt sits down with Jeff Kallay, Senior Vice President of Enrollment Consulting at Echo Delta, to explore the often-overlooked role of parents in the college search and decision-making process. With experience consulting on over 300 college campuses, Jeff brings a unique and data-informed perspective on how institutions can better engage parents, families, and caregivers—not just during campus visits but throughout the student lifecycle. Tune in for a provocative conversation filled with actionable insights and storytelling that will change the way you think about parent engagement in higher ed.","meta_description":"In this episode of Confessions of a Higher Ed CMO, host Jaime Hunt sits down with Jeff Kallay, Senior Vice President of Enrollment Consulting at Echo Delt…","key_points":[],"chapters":[],"topics":[],"duration_seconds":2401,"processing_state":"not_requested","actions":[{"name":"request_transcript","method":"POST","url":"https://stenobird.com/v1/public/podcasts/confessions-of-a-higher-ed-cmo-with-jaime-hunt-5344955/episodes/ep-83-more-than-a-plus-one-understanding-today-s-college-parents/transcription-requests","description":"Idempotently request low-priority transcript generation for this episode."},{"name":"read_markdown","method":"GET","url":"https://stenobird.com/podcast/confessions-of-a-higher-ed-cmo-with-jaime-hunt-5344955/ep-83-more-than-a-plus-one-understanding-today-s-college-parents.md","description":"Read the agent-friendly Markdown representation of this episode resource."}]}}