{"podcast":{"title":"Confessions of a Higher Ed CMO — with Jaime Hunt","slug":"confessions-of-a-higher-ed-cmo-with-jaime-hunt-5344955","podcast_index_feed_id":5344955,"rss_url":"https://feeds.simplecast.com/Vwi1XQGI","website_url":"https://confessions-of-a-higher-ed-cmo-with-jaime-hunt.simplecast.com","image_url":"https://image.simplecastcdn.com/images/6ad2ccee-cab7-4e69-b49f-f9a0930c47aa/0d4efd24-e23a-43af-97ff-29cd7279805b/3000x3000/confessions-20of-20a-20higher-20ed-20cmo-20-202025-20update.jpg?aid=rss_feed","author":"Enrollify","episode_count":116,"summary":"Confessions of a Higher Ed CMO is like a conference in a podcast, offering a blend of professional wisdom, innovative ideas, and personal anecdotes. Whether you're a higher ed marketer, a faculty member curious about the behind-the-scenes of university branding, or just someone with an interest in the intersection of education and marketing, the podcast is your gateway to the lesser-known narratives of higher education. In each episode, host Jaime Hunt engages in candid and insightful conversations with leading minds in the field, exploring not just the nuts and bolts of marketing, but also the diverse and often unexpected challenges and stories that define higher education marketing. Our guests, a mix of seasoned CMOs, innovative thinkers, and key influencers in the higher ed sector, don't just share their professional triumphs; they open up about their personal journeys and share their candid insights.. The podcast goes beyond the conventional, bringing to light the real stories behind campus campaigns, the evolving nature of student engagement, and the creative challenges in this unique field. With a host renowned for establishing a warm and engaging rapport, each episode feels…","last_synced_at":null,"page_url":"https://stenobird.com/podcast/confessions-of-a-higher-ed-cmo-with-jaime-hunt-5344955"},"episode":{"title":"Ep. 100: What Dream School Teaches Us About Trust, Truth and Recruitment","slug":"ep-100-what-dream-school-teaches-us-about-trust-truth-and-recruitment","published_at":"2026-03-18T07:00:00+00:00","page_url":"https://stenobird.com/podcast/confessions-of-a-higher-ed-cmo-with-jaime-hunt-5344955/ep-100-what-dream-school-teaches-us-about-trust-truth-and-recruitment","show_page_url":"https://stenobird.com/podcast/confessions-of-a-higher-ed-cmo-with-jaime-hunt-5344955","url":"https://confessions-of-a-higher-ed-cmo-with-jaime-hunt.simplecast.com/episodes/ep-100-what-dream-school-teaches-us-about-trust-truth-and-recruitment-K1ejJcAq","audio_url":"https://afp-232483-injected.calisto.simplecastaudio.com/fac5118f-cd78-4b97-9880-ba86accd3325/episodes/5ca5fef9-25f3-430b-8b70-ad8f0c342767/audio/128/default.mp3?aid=rss_feed&awCollectionId=fac5118f-cd78-4b97-9880-ba86accd3325&awEpisodeId=5ca5fef9-25f3-430b-8b70-ad8f0c342767&feed=Vwi1XQGI","summary":"Jaime Hunt sits down with higher education journalist and bestselling author Jeff Selingo to unpack insights from his newest book, Dream School: Finding the College That’s Right for You. Drawing from two years of research—including surveys of more than 3,000 parents—Selingo explains how families are redefining what makes a “good college.” The conversation explores the evolving role of prestige, the growing importance of outcomes and ROI, and what enrollment marketers must understand about parents, counselors, and the modern college search process. For higher ed professionals, this episode is a powerful lens into the shifting expectations shaping enrollment marketing today.","meta_description":"Jaime Hunt sits down with higher education journalist and bestselling author Jeff Selingo to unpack insights from his newest book, Dream School: Finding t…","key_points":[],"chapters":[],"topics":[],"duration_seconds":2628,"processing_state":"not_requested","actions":[{"name":"request_transcript","method":"POST","url":"https://stenobird.com/v1/public/podcasts/confessions-of-a-higher-ed-cmo-with-jaime-hunt-5344955/episodes/ep-100-what-dream-school-teaches-us-about-trust-truth-and-recruitment/transcription-requests","description":"Idempotently request low-priority transcript generation for this episode."},{"name":"read_markdown","method":"GET","url":"https://stenobird.com/podcast/confessions-of-a-higher-ed-cmo-with-jaime-hunt-5344955/ep-100-what-dream-school-teaches-us-about-trust-truth-and-recruitment.md","description":"Read the agent-friendly Markdown representation of this episode resource."}]}}