{"podcast":{"title":"Coffee & Oysters: The London Business Babe Podcast","slug":"coffee-oysters-the-london-business-babe-podcast-7064698","podcast_index_feed_id":7064698,"rss_url":"https://api.substack.com/feed/podcast/3002009.rss","website_url":"https://coffeeandoysters.substack.com/podcast","image_url":"https://substackcdn.com/feed/podcast/3002009/4f5a9bba24e55f578512593a3dd5b030.jpg","author":"frances odera matthews","episode_count":39,"summary":"The ONLY business & lifestyle podcast for & by London’s Business Babes. Ungatekeeping your next move & life in the city. ✨ Sign up for your free survival guide ✨","last_synced_at":null,"page_url":"https://stenobird.com/podcast/coffee-oysters-the-london-business-babe-podcast-7064698"},"episode":{"title":"Lex Hearth: Building a Record Label, Fractional Marketing & Funding Hybrid Careers","slug":"lex-hearth-building-a-record-label-fractional-marketing-funding-hybrid-careers","published_at":"2025-11-10T11:11:00+00:00","page_url":"https://stenobird.com/podcast/coffee-oysters-the-london-business-babe-podcast-7064698/lex-hearth-building-a-record-label-fractional-marketing-funding-hybrid-careers","show_page_url":"https://stenobird.com/podcast/coffee-oysters-the-london-business-babe-podcast-7064698","url":"https://coffeeandoysters.substack.com/p/lex-hearth-building-a-record-label","audio_url":"https://api.substack.com/feed/podcast/178452077/d1770a824d9a4d561a72528f153afbab.mp3","summary":"Meet Lex Hearth , a multi-hyphenate DJ, broadcaster, music producer, Fractional CMO, Founder of record label/media platform Dance Music Digest and Substack communities Writers IRL and Five Good Things . In this episode, Lex dives into her multifaceted career journey from corporate marketing roles for global brands like Nike, Off-white, and Lego to now building Start Up Brand Lab and making waves as a DJ. Lex shares insightful anecdotes about the challenges and triumphs of balancing a creative career with business acumen, drawing from her rich experience in both arenas. She discusses the nitty-gritty of launching her own record label, the complexities of the music industry, and how she leverages her background in marketing to build a sustainable and impactful brand. Tune in to hear Lex’s tips on navigating a hybrid income, her essential tools for productivity, and how she finds joy in London’s vibrant community.gn and her unique approach to collaborating for business growth. --- Steal Lex’s “stack” of recommendations (along with all guests) in the Coffee & Oysters Guide. Lex on LinkedIn: https://www.linkedin.com/in/alexandrahearth/ Lex on Substack: https://substack.com/@lexhearth --- 00:00 Introduction 03:29 Balancing Corporate and Creative Careers 03:53 Challenges in the Music Industry 10:33 Building a Record Label 17:48 Marketing and Music: A Holistic Approach 20:25 Startup Brand Lab: Vision and Inspiration 27:04 Balancing Sleep and Productivity 27:13 Fashion and Style Preferences 27:54 Beauty Essentials and Routines 28:51 Tech Tools and Productivity Hacks 35:02 Exploring London: Favourite Spots and Activities 47:52 Conclusion --- 💬 Become a guest 📓 2025 Journal Template 🪄 Partnerships & Questions: coffeeandoysters@gmail.com 💌 Never miss an episode: Sign up to Substac…","meta_description":"Meet Lex Hearth , a multi-hyphenate DJ, broadcaster, music producer, Fractional CMO, Founder of record label/media platform Dance Music Digest and Substac…","key_points":[],"chapters":[],"topics":[],"duration_seconds":3136,"processing_state":"not_requested","actions":[{"name":"request_transcript","method":"POST","url":"https://stenobird.com/v1/public/podcasts/coffee-oysters-the-london-business-babe-podcast-7064698/episodes/lex-hearth-building-a-record-label-fractional-marketing-funding-hybrid-careers/transcription-requests","description":"Idempotently request low-priority transcript generation for this episode."},{"name":"read_markdown","method":"GET","url":"https://stenobird.com/podcast/coffee-oysters-the-london-business-babe-podcast-7064698/lex-hearth-building-a-record-label-fractional-marketing-funding-hybrid-careers.md","description":"Read the agent-friendly Markdown representation of this episode resource."}]}}