{"podcast":{"title":"Coaching Clinic: scale your business, acquire high ticket clients & master coaching skills","slug":"coaching-clinic-scale-your-business-acquire-high-ticket-clients-master-coaching-skills-6744539","podcast_index_feed_id":6744539,"rss_url":"https://feeds.captivate.fm/coaching-clinic/","website_url":"http://presentinfluence.com","image_url":"https://artwork.captivate.fm/e0cb76d6-68eb-4ba8-a65b-f8b055c20b53/qcbDL8Doebce7UPcNTDeKEE2.jpg","author":"John Ball & Angela Besignano","episode_count":102,"summary":"Coaching Clinic is the go-to podcast for new and experienced professional coaches who want to grow a thriving, sustainable business and get better results with clients. Hosted by veteran coaches John Ball and Angela Besignano, this weekly show delivers actionable coaching strategies, business-building insights, and real-world tools to help you attract clients, master your craft, and scale with confidence. From powerful client conversations to group coaching design, sales, mindset, and marketing—this is your backstage pass to what really works in coaching today.","last_synced_at":"2026-06-10T16:17:56.007168+00:00","page_url":"https://stenobird.com/podcast/coaching-clinic-scale-your-business-acquire-high-ticket-clients-master-coaching-skills-6744539"},"episode":{"title":"Coaching Visibility: Boost Your Brand Recognition","slug":"coaching-visibility-boost-your-brand-recognition","published_at":"2026-03-18T06:30:00+00:00","page_url":"https://stenobird.com/podcast/coaching-clinic-scale-your-business-acquire-high-ticket-clients-master-coaching-skills-6744539/coaching-visibility-boost-your-brand-recognition","show_page_url":"https://stenobird.com/podcast/coaching-clinic-scale-your-business-acquire-high-ticket-clients-master-coaching-skills-6744539","url":"https://coaching-clinic.captivate.fm/episode/boost-your-coaching-brand","audio_url":"https://episodes.captivate.fm/episode/c98db9b3-63ce-4592-8235-d9b3ef8f794e.mp3","summary":"How Coaches Can Become More Known: Strategic Podcast Guesting, Speaking, and Content SUMMARY John opens the Coaching Clinic without Angie, who is busy applying the show’s advice with new clients, and shares key ways coaches can become more known to generate lead flow. He outlines the main pillars: developing clear IP by knowing exactly who you help, then using authority builders like a book, a podcast or a YouTube channel, speaking engagements (often starting locally and for free), and a focused social media channel rather than trying to be everywhere. He emphasises podcast guesting as a low-cost, accessible, and powerful approach when done strategically, noting most pitches are generic, poorly researched, and “spray and pray.” He recommends personalisation, demonstrating familiarity with the show, and proposing valuable conversation topics, and offers the first three free classes of his Strategic Podcast Guesting mini course via show notes or presentinfluence.com or direct from this link: https://app.hiro.fm/channel/podcastguest CHAPTERS 00:00 Why Being Known Matters 00:40 Three Pillars Overview 00:57 Books Podcasts Speaking 01:31 Podcast Guesting Advantage 03:20 Social Media Focus 03:41 Do You Need Fame 04:47 Why Pitching Fails 05:54 Strategy Over Spray 07:29 Personalised Pitch Tactics 09:16 Free Guesting Mini Course 10:45 Wrap Up And Next Steps Want to contact the show? You can leave us a voicemail. It's free to do, and we might feature you on our next episode. All you need to do is go to https://speakpipe.com/thecoachingclinicpodcast and leave us a message. You can also find our clips and full episodes on the exclusive Coaching Clinic YouTube channel: https://www.youtube.com/@coachingclinicpodcast You can send us a video or voice message on LinkedIn: John's LinkedI…","meta_description":"How Coaches Can Become More Known: Strategic Podcast Guesting, Speaking, and Content SUMMARY John opens the Coaching Clinic without Angie, who is busy app…","key_points":[],"chapters":[],"topics":[],"duration_seconds":713,"processing_state":"not_requested","actions":[{"name":"request_transcript","method":"POST","url":"https://stenobird.com/v1/public/podcasts/coaching-clinic-scale-your-business-acquire-high-ticket-clients-master-coaching-skills-6744539/episodes/coaching-visibility-boost-your-brand-recognition/transcription-requests","description":"Idempotently request low-priority transcript generation for this episode."},{"name":"read_markdown","method":"GET","url":"https://stenobird.com/podcast/coaching-clinic-scale-your-business-acquire-high-ticket-clients-master-coaching-skills-6744539/coaching-visibility-boost-your-brand-recognition.md","description":"Read the agent-friendly Markdown representation of this episode resource."}]}}