{"podcast":{"title":"C-Suite Sales & Marketing Perspectives","slug":"c-suite-sales-marketing-perspectives-6578818","podcast_index_feed_id":6578818,"rss_url":"https://feeds.captivate.fm/c-suite-marketing/","website_url":"https://contentstrategies.io/podcasts/","image_url":"https://artwork.captivate.fm/176c3e9d-eb76-45f6-99ad-b8e7815335a0/Laa_aVf0Qih7h4ORtRFrKcLP.png","author":"Steven MacDonald","episode_count":317,"summary":"Welcome to the C-Suite Sales & Marketing Perspectives podcast, a resource of the latest updates and insights in B2B growth strategies. Join us as we engage with CMOs, CEOs, and CROs at the forefront of innovation. Discover how these experts push boundaries, experiment with new approaches, and successfully implement cutting-edge strategies. Stay informed and ahead in the ever-evolving landscape of B2B sales and marketing with this show.","last_synced_at":"2026-07-18T20:19:43.721853+00:00","page_url":"https://stenobird.com/podcast/c-suite-sales-marketing-perspectives-6578818"},"episode":{"title":"C-Suite Sales and Marketing Perspectives: Why Trust Is Breaking Down","slug":"c-suite-sales-and-marketing-perspectives-why-trust-is-breaking-down","published_at":"2026-04-15T14:15:00+00:00","page_url":"https://stenobird.com/podcast/c-suite-sales-marketing-perspectives-6578818/c-suite-sales-and-marketing-perspectives-why-trust-is-breaking-down","show_page_url":"https://stenobird.com/podcast/c-suite-sales-marketing-perspectives-6578818","url":"https://contentstrategies.io/podcasts/","audio_url":"https://episodes.captivate.fm/episode/10b77d8d-b599-4151-93a5-16ca029a113d.mp3","summary":"Episode #283: Jonathan Symonds, Chief Marketing Officer at Radiant, shares how trust has become the defining factor in AI infrastructure decisions. He explains how proof points, brand credibility, and execution separate real players from market noise. The conversation highlights the challenge of communicating value to complex buying groups. Jonathan also outlines how marketers can lead decisions while building long-term confidence. “A brand is a promise of what you are going to bring to the table and what you are going to deliver, and that is where trust is built.” - Jonathan Symonds This conversation explores how trust, execution, and clarity shape modern B2B decision-making. Jonathan breaks down how leaders can simplify complexity, align messaging with delivery, and guide high-stakes investments with confidence. The conversation offers practical insight into building credibility, accelerating decisions, and creating long-term impact in fast-moving markets. Follow Jonathan Symonds on LinkedIn Follow Steve MacDonald on LinkedIn","meta_description":"Episode #283: Jonathan Symonds, Chief Marketing Officer at Radiant, shares how trust has become the defining factor in AI infrastructure decisions. He exp…","key_points":[],"chapters":[],"topics":[],"duration_seconds":1795,"processing_state":"not_requested","actions":[{"name":"request_transcript","method":"POST","url":"https://stenobird.com/v1/public/podcasts/c-suite-sales-marketing-perspectives-6578818/episodes/c-suite-sales-and-marketing-perspectives-why-trust-is-breaking-down/transcription-requests","description":"Idempotently request low-priority transcript generation for this episode."},{"name":"read_markdown","method":"GET","url":"https://stenobird.com/podcast/c-suite-sales-marketing-perspectives-6578818/c-suite-sales-and-marketing-perspectives-why-trust-is-breaking-down.md","description":"Read the agent-friendly Markdown representation of this episode resource."}]}}