{"podcast":{"title":"BWD: In The Know","slug":"bwd-in-the-know-6569109","podcast_index_feed_id":6569109,"rss_url":"https://feeds.acast.com/public/shows/64c8f6eb243b4a0010cb8e10","website_url":"https://shows.acast.com/bwd","image_url":"https://assets.pippa.io/shows/64c8f6eb243b4a0010cb8e10/1691054775770-45778e13c1e079c2ad4ae4c2d6df4af9.jpeg","author":"BWD","episode_count":50,"summary":"Join us for expert interviews, engaging panel discussions, and recruitment insights. Listeners can expect to gain a deeper understanding of market trends, hear real-life success stories, and get practical advice on navigating the job market. \"Offering a unique and dynamic platform for professionals in the financial services industry, our podcast aims to foster meaningful conversations, share valuable knowledge, and create opportunities for personal and professional growth in the ever-evolving financial services sector.\" - James Walker, Managing Director | BWD. Hosted on Acast. See acast.com/privacy for more information.","last_synced_at":"2026-06-05T08:21:33.028258+00:00","page_url":"https://stenobird.com/podcast/bwd-in-the-know-6569109"},"episode":{"title":"Future Fit Financial Planning: In Conversation with Tom Francis","slug":"future-fit-financial-planning-in-conversation-with-tom-francis","published_at":"2025-11-28T12:40:08+00:00","page_url":"https://stenobird.com/podcast/bwd-in-the-know-6569109/future-fit-financial-planning-in-conversation-with-tom-francis","show_page_url":"https://stenobird.com/podcast/bwd-in-the-know-6569109","url":"https://shows.acast.com/bwd/episodes/future-fit-financial-planning-in-conversation-with-tom-franc","audio_url":"https://sphinx.acast.com/p/open/s/64c8f6eb243b4a0010cb8e10/e/69299831426af84c6d440430/media.mp3","summary":"Is the role of the Financial Planner about to change?# In the first episode of the Future Fit Financial Planning series, our host James Walker is joined by Tom Francis of Octopus Money to explore what the next stage of advice might really look like. They discuss how technology and behavioural psychology are reshaping personal finance, why so many people struggle to act on good financial advice, and how scalable, tech-enabled models could help millions make better money decisions. With a clear mission to reach 5 million people and a willingness to share their thinking openly, this conversation offers a powerful glimpse into the future of the profession. In this episode, we cover: The changing role of the financial planner Coaches vs traditional advisers Why traditional advice fails to reach most people Behavioural nudges and money habits Human relationships supported by structured tech Short-term lifestyle vs long-term goals The future of scalable, accessible advice If you’re a financial adviser, advice firm leader, or anyone interested in the future of financial planning, this episode is for you.   Chapters: 00:00 Introduction & Tom’s Background 09:00 Making Financial Advice Accessible 18:30 Technology, Algorithms & Real Life 27:30 Behavioural Psychology & Inertia 35:45 The Limits of Traditional Financial Planning 43:45 Capturing People at the Right Moment 52:30 Money Culture & National Financial Habits 01:01:00 Shiny Objects vs Long-Term Freedom 01:10:15 What Can (and Can’t) Be Changed 01:18:45 Big Numbers, Misconceptions & Wrap-Up Hosted on Acast. See acast.com/privacy for more information.","meta_description":"Is the role of the Financial Planner about to change?# In the first episode of the Future Fit Financial Planning series, our host James Walker is joined b…","key_points":[],"chapters":[],"topics":[],"duration_seconds":5263,"processing_state":"not_requested","actions":[{"name":"request_transcript","method":"POST","url":"https://stenobird.com/v1/public/podcasts/bwd-in-the-know-6569109/episodes/future-fit-financial-planning-in-conversation-with-tom-francis/transcription-requests","description":"Idempotently request low-priority transcript generation for this episode."},{"name":"read_markdown","method":"GET","url":"https://stenobird.com/podcast/bwd-in-the-know-6569109/future-fit-financial-planning-in-conversation-with-tom-francis.md","description":"Read the agent-friendly Markdown representation of this episode resource."}]}}