{"podcast":{"title":"Business Wars","slug":"business-wars-573431","podcast_index_feed_id":573431,"rss_url":"https://rss.art19.com/business-wars","website_url":"https://www.wondery.com/shows/business-wars/?utm_source=rss","image_url":"https://content.production.cdn.art19.com/images/34/29/26/01/34292601-ccef-4aa1-abe0-2e685c0f2755/1e437ac3c542b208cfdc97cb723343409e3a67fdacbe87aeec961e690d9b9726bc9ed4e28a9bb9af5f520d623416da7a8a081f8a435b7a3ed6ec98f20215f809.jpeg","author":"Audible","episode_count":677,"summary":"Netflix vs. HBO. Nike vs. Adidas. Business is war. Sometimes the prize is your wallet or your attention. Sometimes, it’s just the fun of beating the other guy. The outcome of these battles shapes what we buy and how we live. Business Wars gives you the unauthorized, real story of what drives these companies and their leaders, innovators, investors and executives to new heights -- or to ruin. Hosted by David Brown, former anchor of Marketplace. From Wondery, the network behind Against the Odds and American History Tellers . Audible subscribers can listen to all episodes of Business Wars ad-free right now. Join Audible today by downloading the Audible app.","last_synced_at":null,"page_url":"https://stenobird.com/podcast/business-wars-573431"},"episode":{"title":"Under Armour's Attack on Nike | Signature Sneakers | 3","slug":"under-armour-s-attack-on-nike-signature-sneakers-3","published_at":"2026-03-26T07:00:00+00:00","page_url":"https://stenobird.com/podcast/business-wars-573431/under-armour-s-attack-on-nike-signature-sneakers-3","show_page_url":"https://stenobird.com/podcast/business-wars-573431","url":"https://rss.art19.com/episodes/350fa274-711a-4e62-80f3-01b62f747863.mp3?rss_browser=BAhJIg90cmFuc2NyaWJyBjoGRVQ%3D--952c5701c84ad333c69d5faa668f8177091704f0","audio_url":"https://rss.art19.com/episodes/350fa274-711a-4e62-80f3-01b62f747863.mp3?rss_browser=BAhJIg90cmFuc2NyaWJyBjoGRVQ%3D--952c5701c84ad333c69d5faa668f8177091704f0","summary":"When Michael Jordan signed with an upstart running shoe company called Nike in the 1980s, it revolutionized the signature sneaker landscape and made Nike the brand to beat. Under Armour made a similar play signing Steph Curry in 2013. But it didn’t pan out quite the way they hoped. Still, nowadays it seems like every star athlete needs a signature line. Tim Newcomb is a sneaker and sports tech reporter whose work has appeared in Forbes, Sports Illustrated, Esquire and more. He's breaking down the rise of the signature shoe from Chuck Taylors in the 1920s to Kobe Bryant’s and Roger Federer’s signature kicks. We’ll also look at some of the new players in the sneaker game, and where Under Armour goes from here.  Audible subscribers can listen to all episodes of Business Wars ad-free right now. Join Audible today by downloading the Audible app. See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info .","meta_description":"When Michael Jordan signed with an upstart running shoe company called Nike in the 1980s, it revolutionized the signature sneaker landscape and made Nike…","key_points":[],"chapters":[],"topics":[],"duration_seconds":2512,"processing_state":"not_requested","actions":[{"name":"request_transcript","method":"POST","url":"https://stenobird.com/v1/public/podcasts/business-wars-573431/episodes/under-armour-s-attack-on-nike-signature-sneakers-3/transcription-requests","description":"Idempotently request low-priority transcript generation for this episode."},{"name":"read_markdown","method":"GET","url":"https://stenobird.com/podcast/business-wars-573431/under-armour-s-attack-on-nike-signature-sneakers-3.md","description":"Read the agent-friendly Markdown representation of this episode resource."}]}}