{"podcast":{"title":"Business Therapy™ With Joké","slug":"business-therapy-with-jok-7032796","podcast_index_feed_id":7032796,"rss_url":"https://feeds.transistor.fm/creative-business-mindset-with-joke","website_url":"https://www.jokedurojaiye.me/the-podcast","image_url":"https://img.transistorcdn.com/5sKFm_foOMGlNT554FWGXuhz1pCY9GCnveCJmSpXU7c/rs:fill:0:0:1/w:1400/h:1400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS8zOTg2/MmFkMTM2M2QwOTEz/OGQ1Mjc0MmE4YjMx/OGI5Ni5wbmc.jpg","author":"Joké Durojaiye","episode_count":53,"summary":"Formerly Creative Business Mindset Podcast™ Welcome to Business Therapy™ with Joké, where we separate the math from the drama so creative entrepreneurs can build profitable businesses with clarity, confidence, and purpose. Joké Durojaiye, is a mom of three, Certified Life Coach, Author, serial entrepreneur and a business strategist who has lived through the real, messy middle of building businesses from the ground up. This podcast goes beyond surface level success and into the honest conversations around fear, visibility, burnout, reinvention, leadership, and what it actually takes to grow something sustainable. If you are tired of guessing your way through business, overworking, or feeling stuck between your talent and profitability, you are in the right place. Here, we talk about the mindset behind the money, the systems behind the success, and the emotional patterns that can either move your business forward or keep you playing small. Whether you are a creative entrepreneur, home stager, designer, coach, speaker, or someone building a purpose driven brand, expect candid conversations, practical strategies, and real life stories designed to help you attract aligned clients, incr…","last_synced_at":null,"page_url":"https://stenobird.com/podcast/business-therapy-with-jok-7032796"},"episode":{"title":"Episode 33 Stop Downplaying Your Talents - Lessons From Inventing Anna","slug":"episode-33-stop-downplaying-your-talents-lessons-from-inventing-anna","published_at":"2026-01-09T15:00:00+00:00","page_url":"https://stenobird.com/podcast/business-therapy-with-jok-7032796/episode-33-stop-downplaying-your-talents-lessons-from-inventing-anna","show_page_url":"https://stenobird.com/podcast/business-therapy-with-jok-7032796","url":"https://share.transistor.fm/s/8f86b034","audio_url":"https://media.transistor.fm/8f86b034/4c4931aa.mp3","summary":"In today’s episode, we’re talking about the real reason so many talented, capable people stay stuck: Confidence . More specifically, the kind of confidence that comes from trusting yourself enough to start before you feel ready. This episode kicks off the AFRAID series and explores what actually keeps us from starting the thing we know we’re called to do. I break down why lack of confidence isn’t a personality flaw, but a skill you can build, and how visibility often matters more than credentials in the early stages of business. Using the Netflix series Inventing Anna as an unlikely case study, we unpack powerful and ethical lessons about visibility, positioning, and showing up boldly without waiting for permission. No fraud, no fake credentials, just real conversations about being seen, trusting yourself, and doing the work in public. Here’s what we covered: ✅ Why lack of confidence is really a lack of self-trust ✅ How breaking promises to yourself erodes confidence over time ✅ The difference between being qualified and being visible ✅ Why confidence is a skill you build through action, not affirmation ✅ How imposter syndrome disguises itself as research and over-learning ✅ Practical ways to rebuild trust with yourself through small follow-through ✅ Why fear isn’t a stop sign, it’s proof that what you’re doing matters ✅ The importance of consistency and having a visibility routine ✅ Why investing in yourself only works when you implement what you learn ✅ How to stop hiding behind preparation and start building momentum We also talk about ethical visibility, showing up with what you already know, using your real experience and receipts, and claiming your place in rooms where opportunity lives. Confidence gets you access. Competence keeps you there. But nothing happens…","meta_description":"In today’s episode, we’re talking about the real reason so many talented, capable people stay stuck: Confidence . More specifically, the kind of confidenc…","key_points":[],"chapters":[],"topics":[],"duration_seconds":1556,"processing_state":"not_requested","actions":[{"name":"request_transcript","method":"POST","url":"https://stenobird.com/v1/public/podcasts/business-therapy-with-jok-7032796/episodes/episode-33-stop-downplaying-your-talents-lessons-from-inventing-anna/transcription-requests","description":"Idempotently request low-priority transcript generation for this episode."},{"name":"read_markdown","method":"GET","url":"https://stenobird.com/podcast/business-therapy-with-jok-7032796/episode-33-stop-downplaying-your-talents-lessons-from-inventing-anna.md","description":"Read the agent-friendly Markdown representation of this episode resource."}]}}