{"podcast":{"title":"Business Muscle","slug":"business-muscle-6592864","podcast_index_feed_id":6592864,"rss_url":"https://feeds.captivate.fm/business-muscle/","website_url":"https://businessmusclepdocast.com","image_url":"https://artwork.captivate.fm/ed263e60-9fd8-4a5b-aea7-db0a1336c05c/7PdEAiNqlAJusHBeCzk905gd.jpg","author":"Business Muscle Podcast","episode_count":151,"summary":"How do I turn my side hustle into a full time job? What strategies should I implement in my business now to gain financial freedom? How do I launch a business with no outside investors? How do I grow my business to six figures in less than 6 months? How do I market my business to get a return on my investment as quickly as possible? And the MOST important question, how do I quit my day job and build the business of my dreams? Whether you have a business idea and you’re not sure how to make it come to life, you want to turn your side hustle into your full time gig, or you own a small business and want to turn it into an empire - you’ve come to the right place. And we can’t help ourselves, as a physical therapist and a fitness instructor, we’re going to throw fitness and wellness tips your way, too. The Business Muscle podcast is a female run business podcast loaded with tips and takeaways to make you the strongest business owner you can be. Expect episodes on anything from how to be profitable in the first month to the way we grew five locations in less than three years, to ways to bulletproof your back. Your co-hosts Elise and Ariel have the experience to put the muscle behind you…","last_synced_at":"2026-06-08T18:20:21.263662+00:00","page_url":"https://stenobird.com/podcast/business-muscle-6592864"},"episode":{"title":"128. Building a Cult-Favorite Ice Cream Brand with Holy Cow’s Founder Mike Schifino","slug":"128-building-a-cult-favorite-ice-cream-brand-with-holy-cow-s-founder-mike-schifino","published_at":"2025-12-22T08:30:00+00:00","page_url":"https://stenobird.com/podcast/business-muscle-6592864/128-building-a-cult-favorite-ice-cream-brand-with-holy-cow-s-founder-mike-schifino","show_page_url":"https://stenobird.com/podcast/business-muscle-6592864","url":"https://businessmusclepdocast.com","audio_url":"https://episodes.captivate.fm/episode/2f6021e9-9bb7-47c2-aeb5-31a880df122b.mp3","summary":"On today’s episode, we sit down with Mike Schifino, Founder and Creative Director of Holy Cow Ice Cream Café, a Massachusetts ice cream empire with locations across the North Shore and Cape Cod. Mike shares how he turns wild flavor ideas into small-batch, in-house creations, balances gourmet innovation with classic favorites, and navigates the challenges of growing a food business while maintaining quality. We dive into what sets Holy Cow apart from competitors, the behind-the-scenes chaos of running a kitchen, and how social media has shaped their brand. You’re not going to miss some of Mike’s wild stories! Visit the Holy Cow: https://www.holycowicecreamcafe.com/ You can follow us on Instagram @businessmusclepodcast, @elisecaira and @dr.ariel.dpt.  Work with us! Book a brainstorming call: https://www.businessmusclepodcast.com/workwithus FIXXED: https://www.fixxedstudios.com/ Sweat Fixx: https://www.sweatfixx.com/","meta_description":"On today’s episode, we sit down with Mike Schifino, Founder and Creative Director of Holy Cow Ice Cream Café, a Massachusetts ice cream empire with locati…","key_points":[],"chapters":[],"topics":[],"duration_seconds":2090,"processing_state":"not_requested","actions":[{"name":"request_transcript","method":"POST","url":"https://stenobird.com/v1/public/podcasts/business-muscle-6592864/episodes/128-building-a-cult-favorite-ice-cream-brand-with-holy-cow-s-founder-mike-schifino/transcription-requests","description":"Idempotently request low-priority transcript generation for this episode."},{"name":"read_markdown","method":"GET","url":"https://stenobird.com/podcast/business-muscle-6592864/128-building-a-cult-favorite-ice-cream-brand-with-holy-cow-s-founder-mike-schifino.md","description":"Read the agent-friendly Markdown representation of this episode resource."}]}}