{"podcast":{"title":"Business Growth Secrets","slug":"business-growth-secrets-86183","podcast_index_feed_id":86183,"rss_url":"https://businessgrowthsecrets.libsyn.com/rss","website_url":"https://www.bigbusinessevents.co.uk/","image_url":"https://static.libsyn.com/p/assets/c/3/d/a/c3da7ca939188b1f16c3140a3186d450/Revised_Thumbnail-BGS.jpg","author":"Adam Stott","episode_count":492,"summary":"Welcome to the Business Growth Secrets podcast, hosted by entrepreneur, CEO, international speaker, and wealth and business coach Adam Stott. In this podcast, you'll find content that will inspire and motivate you on your business journey, Adam has coached and trained thousands of business owners internationally and will share with you, proven techniques and strategies on how you can achieve unlimited business growth while showing you how to manage the challenges that occur for every business owner, not matter if your business is big or small. This podcast's content is truly diverse with one goal in mind help you to grow and achieve more success in business. With up-to-date info on real-life lessons Adam has learned, interviews with some of the world's most successful people, such as Floyd Mayweather, Anthony Joshua, Al Pacino, Randi Zuckerberg, and many more. It also includes thought leaders, interviews with successful unique business owners and content directly from Adam on business growth. Want to learn more about the game of business? Want more leads, sales, and clients for your business? Want to learn how to use social media to supercharge your brand? Start listening to Busin…","last_synced_at":"2026-07-03T04:20:00.486065+00:00","page_url":"https://stenobird.com/podcast/business-growth-secrets-86183"},"episode":{"title":"The One Strategy That Built Two Global Empires - Jo Malone CBE","slug":"the-one-strategy-that-built-two-global-empires-jo-malone-cbe","published_at":"2026-06-25T16:14:00+00:00","page_url":"https://stenobird.com/podcast/business-growth-secrets-86183/the-one-strategy-that-built-two-global-empires-jo-malone-cbe","show_page_url":"https://stenobird.com/podcast/business-growth-secrets-86183","url":"https://businessgrowthsecrets.libsyn.com/the-one-strategy-that-built-two-global-empires-jo-malone-cbe","audio_url":"https://traffic.libsyn.com/secure/businessgrowthsecrets/Jo_Malone_FINAL_MIX.mp3?dest-id=1303331","summary":"Download your FREE Start, Grow, Scale Roadmap in under 30 seconds: https://bit.ly/3SfvXs2 What's the one thing about your business that can't be copied? Jo Malone CBE built two global fragrance empires from a council estate upbringing and a tiny Chelsea kitchen, and in this episode she reveals the single strategy behind both. She coaches Adam live on stage, extracts a story and turns it into a fragrance in real time, and breaks down the framework she's used to build billion-dollar brands. Jo Malone CBE is the founder of two global beauty brands, Jo Malone London and Jo Loves, a pioneer of scent storytelling who started out as a skincare therapist with \"not a penny to rub together,\" and the creator of the world's first fragrance paintbrush. · She explains: Why every great brand needs a \"Five Eyes\" compass: inspiration, innovation, ignition, integrity and instinct · Why storytelling, not the product itself, is the thing competitors can never copy · Why the second business is harder than the first, and how she turned a £2 million loss into a brand again Chapters 00:00:00 Intro 00:01:45 Take Us Back To The Beginning 00:02:07 A Childhood Built On Survival 00:02:43 The Artist, The Magician And The Poker Player 00:05:44 Starting From Scratch In A Chelsea Apartment 00:07:01 The Order That Changed Everything 00:08:20 Naming Products After The Ingredients 00:09:02 Creating The \"Wow Moment\" 00:11:18 Building Feeling Into A Brand 00:11:45 The Five Eyes Compass: Inspiration & Innovation 00:13:06 Why Ignition Matters 00:13:48 Integrity As A Non-Negotiable 00:14:55 Trusting Your Instinct And Gut 00:16:22 Why Dyslexia Is A Superpower 00:17:10 How Hard Times Build Business Muscle 00:18:02 The Second Brand: Where It Went Wrong 00:18:42 Losing £2 Million On Jo Loves 00:19:30 The Selfridg…","meta_description":"Download your FREE Start, Grow, Scale Roadmap in under 30 seconds: https://bit.ly/3SfvXs2 What's the one thing about your business that can't be copied? J…","key_points":[],"chapters":[],"topics":[],"duration_seconds":2928,"processing_state":"not_requested","actions":[{"name":"request_transcript","method":"POST","url":"https://stenobird.com/v1/public/podcasts/business-growth-secrets-86183/episodes/the-one-strategy-that-built-two-global-empires-jo-malone-cbe/transcription-requests","description":"Idempotently request low-priority transcript generation for this episode."},{"name":"read_markdown","method":"GET","url":"https://stenobird.com/podcast/business-growth-secrets-86183/the-one-strategy-that-built-two-global-empires-jo-malone-cbe.md","description":"Read the agent-friendly Markdown representation of this episode resource."}]}}