{"podcast":{"title":"Business Development with Fexingo: Partnerships, BD, and Strategic Growth Conversations","slug":"business-development-with-fexingo-partnerships-bd-and-strategic-growth-conversations-7871707","podcast_index_feed_id":7871707,"rss_url":"https://feeds.fexingo.com/business/business-development.xml","website_url":"https://www.fexingo.com/","image_url":"https://audio.fexingo.com/business/business-development/cover.png","author":"Fexingo","episode_count":121,"summary":"Lucas and Luna convene in Fexingo's glass tower lobby to dissect the mechanics of business development: the art of forging partnerships, navigating B2B sales cycles, and scaling through strategic alliances. Each episode centers on a single case study — a biotech licensing deal, a co-marketing agreement between SaaS rivals, a university-corporate research collaboration — and reverse-engineers the negotiation, the stakeholder alignment, and the missteps that nearly killed it. Lucas, a former BD director, presses for granular detail: upfront fees, revenue splits, termination clauses. Luna, a startup operator turned strategist, pushes back on theory with real-world constraints: board politics, cash flow timing, integration risk. Together they map the gap between handshake and signature. This show is for founders, corporate development officers, and partnership managers who know that a deal's value lives in its structure, not its announcement. Expect no platitudes about 'win-win' — only the ledger of concessions, the cold emails that got replies, and the exit clauses that saved a company. What does a successful partnership actually look like on the other side of the press release? Luca…","last_synced_at":"2026-07-18T12:20:34.699462+00:00","page_url":"https://stenobird.com/podcast/business-development-with-fexingo-partnerships-bd-and-strategic-growth-conversations-7871707"},"episode":{"title":"How Patagonia Built a Partnership Model Around Activism","slug":"how-patagonia-built-a-partnership-model-around-activism","published_at":"2026-06-19T05:32:04+00:00","page_url":"https://stenobird.com/podcast/business-development-with-fexingo-partnerships-bd-and-strategic-growth-conversations-7871707/how-patagonia-built-a-partnership-model-around-activism","show_page_url":"https://stenobird.com/podcast/business-development-with-fexingo-partnerships-bd-and-strategic-growth-conversations-7871707","url":"https://audio.fexingo.com/business/business-development/episode-0061.mp3","audio_url":"https://audio.fexingo.com/business/business-development/episode-0061.mp3","summary":"Patagonia's partnership strategy isn't about selling more jackets — it's about amplifying environmental activism. In this episode, Lucas and Luna unpack how the outdoor brand turned its supply chain, retail network, and even its own competition into partners for a mission that goes beyond profit. From the '1% for the Planet' commitment to the 'Don't Buy This Jacket' campaign and the recent transfer of ownership to a climate trust, Patagonia has built a partnership model that prioritizes impact over revenue. Lucas breaks down the numbers: $140 million donated since 1985, a 50 percent revenue increase after the 'Don't Buy This Jacket' ad, and a $3 billion valuation with a structure that ensures no one profits from the company's growth except the planet. Luna challenges whether this model is replicable for other brands or a one-off built on founder Yvon Chouinard's singular vision. The conversation offers concrete lessons for any business leader thinking about how to align partnerships with a deeper purpose. #Patagonia #YvonChouinard #PartnershipModel #ActivistBusiness #1PercentForThePlanet #DonNotBuyThisJacket #PurposeDriven #ESG #SupplyChainPartnerships #CorporateResponsibility #BusinessStrategy #Sustainability #RegenerativeAgriculture #Bcorp #ClimateTrust #BrandActivism #BusinessDevelopment #BusinessPodcast Keep every episode free: buymeacoffee.com/fexingo","meta_description":"Patagonia's partnership strategy isn't about selling more jackets — it's about amplifying environmental activism. In this episode, Lucas and Luna unpack h…","key_points":[],"chapters":[],"topics":[],"duration_seconds":631,"processing_state":"not_requested","actions":[{"name":"request_transcript","method":"POST","url":"https://stenobird.com/v1/public/podcasts/business-development-with-fexingo-partnerships-bd-and-strategic-growth-conversations-7871707/episodes/how-patagonia-built-a-partnership-model-around-activism/transcription-requests","description":"Idempotently request low-priority transcript generation for this episode."},{"name":"read_markdown","method":"GET","url":"https://stenobird.com/podcast/business-development-with-fexingo-partnerships-bd-and-strategic-growth-conversations-7871707/how-patagonia-built-a-partnership-model-around-activism.md","description":"Read the agent-friendly Markdown representation of this episode resource."}]}}