{"podcast":{"title":"Built to Sell Radio","slug":"built-to-sell-radio-3693","podcast_index_feed_id":3693,"rss_url":"https://builttosell.libsyn.com/rss","website_url":"http://builttosell.com/radio","image_url":"https://static.libsyn.com/p/assets/3/c/5/4/3c540c97997e1129bafc7308ab683e82/Built_to_Sell_Radio_Cover_Art_1400x1400_JPEG.jpg","author":"Hosted by John Warrillow, the creator of The Value Builder System™.","episode_count":562,"summary":"Built to Sell Radio is a weekly podcast for business owners interested in selling a business. Each week, we ask an entrepreneur who has recently sold a business why they decided to sell their business, what they did right and what mistakes they made through the process of exiting their business. Built to Sell Radio is the ultimate insider's guide to approaching the most important financial transaction of your life.","last_synced_at":"2026-07-03T14:17:47.601524+00:00","page_url":"https://stenobird.com/podcast/built-to-sell-radio-3693"},"episode":{"title":"Ep 543 From $32M Valuation to Fire Sale — How Ret Taylor Sold Ned After an Apple Update Crushed His Margins and Re-Invented Himself as a Spiritual Guide","slug":"ep-543-from-32m-valuation-to-fire-sale-how-ret-taylor-sold-ned-after-an-apple-update-crushed-his-margins-and-re-invented-himself-as-a-spiritual-guide","published_at":"2026-04-24T05:00:00+00:00","page_url":"https://stenobird.com/podcast/built-to-sell-radio-3693/ep-543-from-32m-valuation-to-fire-sale-how-ret-taylor-sold-ned-after-an-apple-update-crushed-his-margins-and-re-invented-himself-as-a-spiritual-guide","show_page_url":"https://stenobird.com/podcast/built-to-sell-radio-3693","url":"https://builttosell.libsyn.com/ep-543-from-32m-valuation-to-fire-sale-how-ret-taylor-sold-ned-after-an-apple-update-crushed-his-margins-and-re-invented-himself-as-a-spiritual-guide","audio_url":"https://traffic.libsyn.com/secure/builttosell/Ret_Edit_Video_audio.mp3?dest-id=269159","summary":"Ret Taylor spent his entire adult life chasing a number. First it was $30 million. Then $10 million. Then $6 million. Then he sat in a tent at 18,000 feet on Denali with two Arctic storms closing in and realized the number was never the point. He came down the mountain, sold Ned, his natural remedies company, and now guides people through life transitions on multi-day vision quests in the mountains of Colorado. Subscribe to our weekly newsletter: https://builttosell.com/subscribe/ Curious what your business is worth? Find out now","meta_description":"Ret Taylor spent his entire adult life chasing a number. First it was $30 million. Then $10 million. Then $6 million. Then he sat in a tent at 18,000 feet…","key_points":[],"chapters":[],"topics":[],"duration_seconds":3051,"processing_state":"not_requested","actions":[{"name":"request_transcript","method":"POST","url":"https://stenobird.com/v1/public/podcasts/built-to-sell-radio-3693/episodes/ep-543-from-32m-valuation-to-fire-sale-how-ret-taylor-sold-ned-after-an-apple-update-crushed-his-margins-and-re-invented-himself-as-a-spiritual-guide/transcription-requests","description":"Idempotently request low-priority transcript generation for this episode."},{"name":"read_markdown","method":"GET","url":"https://stenobird.com/podcast/built-to-sell-radio-3693/ep-543-from-32m-valuation-to-fire-sale-how-ret-taylor-sold-ned-after-an-apple-update-crushed-his-margins-and-re-invented-himself-as-a-spiritual-guide.md","description":"Read the agent-friendly Markdown representation of this episode resource."}]}}