{"podcast":{"title":"Breaking Sales","slug":"breaking-sales-1021390","podcast_index_feed_id":1021390,"rss_url":"https://rss.libsyn.com/shows/252806/destinations/1909841.xml","website_url":"https://www.lappin180.com/podcast","image_url":"https://static.libsyn.com/p/assets/d/b/5/4/db544e207d07a9b6e55e3c100dce7605/Untitled_design_62.png","author":"Dan Lappin","episode_count":242,"summary":"Behind the scenes with one of America's leading sales renegades, Dan Lappin, and his fanatic crew of disruptors from Lappin180. Listen as Dan, his sales training team, and their guests destroy everything you thought you knew about selling. A nonconformist take on rejecting the status quo, Lappin180 annihilates the tried-and-died sales tactics and techniques that have failed you, and your prospects. Here is your chance to break free of convention and tedious sales rules top earners never follow. In interviews with business leaders and industry insiders, Dan will inspire you to think differently, stop selling, and break the sale. Join Dan on his unorthodox mission to shatter the dull monotony of performance stagnation.","last_synced_at":"2026-07-06T22:18:37.827304+00:00","page_url":"https://stenobird.com/podcast/breaking-sales-1021390"},"episode":{"title":"Why You Choose to Play It Safe with Roy Baumeister","slug":"why-you-choose-to-play-it-safe-with-roy-baumeister","published_at":"2026-06-01T11:00:00+00:00","page_url":"https://stenobird.com/podcast/breaking-sales-1021390/why-you-choose-to-play-it-safe-with-roy-baumeister","show_page_url":"https://stenobird.com/podcast/breaking-sales-1021390","url":"https://www.lappin180.com/podcast","audio_url":"https://traffic.libsyn.com/secure/breakingsales/BSP_199_Roy__FM1_-16LUFS.mp3?dest-id=1909841","summary":"There's a reason so many smart, capable sales professionals consistently avoid doing the things they know they need to do and taking the risks they know they need to take. It's not laziness, and it's not a lack of motivation. As it turns out, it's rooted in something far more fundamental about how the human mind works. Roy Baumeister is a decorated social psychologist who has spent decades researching topics like loss aversion, self-control, and the outsized weight of negative experiences. In this episode, Roy joins Dan for a conversation that digs into why it's so tempting to pull back in the moments that matter most — as well as what it takes to start overriding that urge. If you've ever found yourself consistently avoiding the things you know matter most, this episode is for you. Follow and subscribe to our YouTube channel: https://www.youtube.com/@BreakingSalesPodcast/videos","meta_description":"There's a reason so many smart, capable sales professionals consistently avoid doing the things they know they need to do and taking the risks they know t…","key_points":[],"chapters":[],"topics":[],"duration_seconds":3076,"processing_state":"not_requested","actions":[{"name":"request_transcript","method":"POST","url":"https://stenobird.com/v1/public/podcasts/breaking-sales-1021390/episodes/why-you-choose-to-play-it-safe-with-roy-baumeister/transcription-requests","description":"Idempotently request low-priority transcript generation for this episode."},{"name":"read_markdown","method":"GET","url":"https://stenobird.com/podcast/breaking-sales-1021390/why-you-choose-to-play-it-safe-with-roy-baumeister.md","description":"Read the agent-friendly Markdown representation of this episode resource."}]}}