{"podcast":{"title":"Breaking Sales","slug":"breaking-sales-1021390","podcast_index_feed_id":1021390,"rss_url":"https://rss.libsyn.com/shows/252806/destinations/1909841.xml","website_url":"https://www.lappin180.com/podcast","image_url":"https://static.libsyn.com/p/assets/d/b/5/4/db544e207d07a9b6e55e3c100dce7605/Untitled_design_62.png","author":"Dan Lappin","episode_count":242,"summary":"Behind the scenes with one of America's leading sales renegades, Dan Lappin, and his fanatic crew of disruptors from Lappin180. Listen as Dan, his sales training team, and their guests destroy everything you thought you knew about selling. A nonconformist take on rejecting the status quo, Lappin180 annihilates the tried-and-died sales tactics and techniques that have failed you, and your prospects. Here is your chance to break free of convention and tedious sales rules top earners never follow. In interviews with business leaders and industry insiders, Dan will inspire you to think differently, stop selling, and break the sale. Join Dan on his unorthodox mission to shatter the dull monotony of performance stagnation.","last_synced_at":"2026-07-06T22:18:37.827304+00:00","page_url":"https://stenobird.com/podcast/breaking-sales-1021390"},"episode":{"title":"Stop Forcing Sales Conversations","slug":"stop-forcing-sales-conversations","published_at":"2025-09-15T12:00:00+00:00","page_url":"https://stenobird.com/podcast/breaking-sales-1021390/stop-forcing-sales-conversations","show_page_url":"https://stenobird.com/podcast/breaking-sales-1021390","url":"https://www.lappin180.com/podcast","audio_url":"https://traffic.libsyn.com/secure/breakingsales/BSP_e182_FM1_-16LUFS.mp3?dest-id=1909841","summary":"What if the secret to higher closing rates isn't better techniques, but better preparation? In this episode, Dan and Kristie break down one of the most common mistakes they've observed in client calls: professionals who force conversations instead of letting them unfold naturally. Drawing from extensive study of recorded sales calls, they reveal why experienced salespeople often jump too quickly to solutions, pepper prospects with lazy leading questions, and ultimately sabotage their own success. You'll learn the specific preparation techniques that build confidence to trust the conversation process, how to identify and prepare for your personal triggers that knock you off your game, and why \"selling on feel\" is just an excuse for poor preparation. Whether you're struggling with conversation flow or wondering why your closing rates remain stuck, this episode offers a fundamentally different approach to sales dialogue.","meta_description":"What if the secret to higher closing rates isn't better techniques, but better preparation? In this episode, Dan and Kristie break down one of the most co…","key_points":[],"chapters":[],"topics":[],"duration_seconds":1489,"processing_state":"not_requested","actions":[{"name":"request_transcript","method":"POST","url":"https://stenobird.com/v1/public/podcasts/breaking-sales-1021390/episodes/stop-forcing-sales-conversations/transcription-requests","description":"Idempotently request low-priority transcript generation for this episode."},{"name":"read_markdown","method":"GET","url":"https://stenobird.com/podcast/breaking-sales-1021390/stop-forcing-sales-conversations.md","description":"Read the agent-friendly Markdown representation of this episode resource."}]}}