{"podcast":{"title":"Brandfathers","slug":"brandfathers-7190994","podcast_index_feed_id":7190994,"rss_url":"https://anchor.fm/s/fff5fac8/podcast/rss","website_url":"https://linktr.ee/Brandfathers","image_url":"https://d3t3ozftmdmh3i.cloudfront.net/staging/podcast_uploaded_nologo/42843106/42843106-1745956379749-3d7dbcad068a4.jpg","author":"Brandfathers LLC","episode_count":53,"summary":"Your weekly dose of marketing insights from Jordan Rogers, Oren John, and Ashwinn Krishnaswamy.","last_synced_at":"2026-09-09T12:22:44.479086+00:00","page_url":"https://stenobird.com/podcast/brandfathers-7190994"},"episode":{"title":"How the Algorithm Decides Who Wins","slug":"how-the-algorithm-decides-who-wins","published_at":"2026-05-18T17:05:30+00:00","page_url":"https://stenobird.com/podcast/brandfathers-7190994/how-the-algorithm-decides-who-wins","show_page_url":"https://stenobird.com/podcast/brandfathers-7190994","url":"https://podcasters.spotify.com/pod/show/brandfathers/episodes/How-the-Algorithm-Decides-Who-Wins-e3jhtgd","audio_url":"https://anchor.fm/s/fff5fac8/podcast/play/120173517/https%3A%2F%2Fd3ctxlq1ktw2nl.cloudfront.net%2Fstaging%2F2026-4-18%2F424401959-44100-2-9625037cb6da.mp3","summary":"Nike's "walkers tolerated" ad broke aspirational marketing. Hoodie brand CMFRT is doing $1B with 10,000 creators on retainer. And if your content's flopping it's not the algorithm, your content just sucks. Inside the new marketing playbook: 0:00 — Intro 0:18 — Live from Dallas 5:00 — Ideal home size + the Gen Z myth 7:00 — Nike's "walkers tolerated" ad 10:30 — Nike, Lulu & the mushy middle 14:50 — Framework for staying relevant 18:50 — CMFRT's billion-dollar creator army 21:00 — Why big brands won't hit the gas pedal 22:50 — Distribution is the new product 25:30 — Under Armour blew middle America 28:30 — Why your content sucks (not the algorithm) 30:00 — How meta ads actually work Follow Jordan: @jordanrogers Follow Ashwinn: @Shwinnabegobrand Follow Oren: @orenmeetsworld Newsletter: https://www.Brandfathers.org Subscribe for unfiltered marketing breakdowns from the most trusted fathers in the game.","meta_description":"Nike's \"walkers tolerated\" ad broke aspirational marketing. Hoodie brand CMFRT is doing $1B with 10,000 creators on retainer. And if your conten…","key_points":[],"chapters":[],"topics":[],"duration_seconds":2137,"processing_state":"not_requested","actions":[{"name":"request_transcript","method":"POST","url":"https://stenobird.com/v1/public/podcasts/brandfathers-7190994/episodes/how-the-algorithm-decides-who-wins/transcription-requests","description":"Idempotently request low-priority transcript generation for this episode."},{"name":"read_markdown","method":"GET","url":"https://stenobird.com/podcast/brandfathers-7190994/how-the-algorithm-decides-who-wins.md","description":"Read the agent-friendly Markdown representation of this episode resource."}]}}