{"podcast":{"title":"Beyond The Numbers With Christian Stevens","slug":"beyond-the-numbers-with-christian-stevens-7625164","podcast_index_feed_id":7625164,"rss_url":"https://feeds.megaphone.fm/PCS8145708229","website_url":null,"image_url":"https://megaphone.imgix.net/podcasts/da0ce1ac-d8bf-11f0-aefd-c3b3abb8e19f/image/25bc53b7cb1a4b38e375f0bf0ba86cbd.png?ixlib=rails-4.3.1&max-w=3000&max-h=3000&fit=crop&auto=format,compress","author":"Christian Stevens","episode_count":32,"summary":"Beyond The Numbers is the podcast for mortgage brokers who want to build businesses that last. Hosted by Christian Stevens, five-time Best Broker in Australia and CEO of Flint. Each week, Christian delivers practical Deep Dives on the skills and systems that drive real results, alongside Industry Titan conversations with the leaders who've built something exceptional. No fluff, no theory – just the playbooks and lessons you need to grow a sustainable, profitable broking business.","last_synced_at":"2026-07-12T22:20:39.090659+00:00","page_url":"https://stenobird.com/podcast/beyond-the-numbers-with-christian-stevens-7625164"},"episode":{"title":"How This Broker Got 2.7 Million Views Without Spending a Dollar","slug":"how-this-broker-got-2-7-million-views-without-spending-a-dollar","published_at":"2026-04-01T07:00:00+00:00","page_url":"https://stenobird.com/podcast/beyond-the-numbers-with-christian-stevens-7625164/how-this-broker-got-2-7-million-views-without-spending-a-dollar","show_page_url":"https://stenobird.com/podcast/beyond-the-numbers-with-christian-stevens-7625164","url":"https://traffic.megaphone.fm/PCS5025077036.mp3","audio_url":"https://traffic.megaphone.fm/PCS5025077036.mp3","summary":"Leigh Morris, mortgage broker and founder of SFP Financial, joins Christian Stevens on this week's episode of Beyond The Numbers. As a former financial planner turned content creator, Leigh has built a following of 50,000+ across social media, hit 2.7 million views on a single video, and books out his calendar weeks in advance — all without spending a dollar on ads. But the journey wasn't overnight. From posting every week for months with barely any views, to making a personal promise he wouldn't stop until a video hit a million — Leigh opens up about what it really takes to build a brand from scratch while running a lifestyle brokerage by design. He speaks candidly about the mistakes, the grind, and the decisions he'd do differently — including why he'd never buy a loan book again, and how he built an offshore team that handles 600 client reviews a year so he doesn't have to. This episode is an honest look at content, consistency, and what it means to build a business around your life — not the other way around. 5:12 - Why a Financial Planning Background Makes You a Better Broker 10:45 - Starting From Zero: Posting Every Week With Barely Any Views 16:36 - How Viral Content Converts Into Booked Meetings 22:13 - Designing a Lifestyle Business: The Team Structure Behind SFP Financial 30:10 - The Offshore Team System & 600 Client Reviews a Year 35:47 - What He'd Do Differently: Why He'd Never Buy a Loan Book Again 38:23 - FY27 Goals: Paid Ads, More Content & Stepping Back From the Day-to-Day Learn more about Flint: https://flintgroup.au/ Connect with Christian Stevens: LinkedIn: https://www.linkedin.com/in/propertyfinance/ Instagram: https://www.instagram.com/cmrstevens/ Connect with Leigh Morris: LinkedIn: https://www.linkedin.com/in/leighjmorris/ Instagram: https://www.…","meta_description":"Leigh Morris, mortgage broker and founder of SFP Financial, joins Christian Stevens on this week's episode of Beyond The Numbers. As a former financial pl…","key_points":[],"chapters":[],"topics":[],"duration_seconds":2517,"processing_state":"not_requested","actions":[{"name":"request_transcript","method":"POST","url":"https://stenobird.com/v1/public/podcasts/beyond-the-numbers-with-christian-stevens-7625164/episodes/how-this-broker-got-2-7-million-views-without-spending-a-dollar/transcription-requests","description":"Idempotently request low-priority transcript generation for this episode."},{"name":"read_markdown","method":"GET","url":"https://stenobird.com/podcast/beyond-the-numbers-with-christian-stevens-7625164/how-this-broker-got-2-7-million-views-without-spending-a-dollar.md","description":"Read the agent-friendly Markdown representation of this episode resource."}]}}