{"podcast":{"title":"Beyond The Bio","slug":"beyond-the-bio-6510511","podcast_index_feed_id":6510511,"rss_url":"https://media.rss.com/beyond-the-bio-with-sophie-milliken/feed.xml","website_url":"https://thisismoja.com/beyond-the-bio-podcast","image_url":"https://media.rss.com/beyond-the-bio-with-sophie-milliken/20230727_020714_29de38112ae37f776e8f5b3f5067c2d2.jpg","author":"Moja","episode_count":223,"summary":"This isn’t just the fluffy s*** you see on social media. Join me Sophie Milliken, Founder and CEO at modern PR agency Moja, along with my industry-expert guests, as I show you how to raise your profile. Each week I cover topics like, awards, PR, speaking, social media and of course, the power of podcasting – essentially all the good stuff. Whether you’re a budding start-up or a seasoned entrepreneur, this podcast will help you get known in your industry. Let’s go Beyond the Bio. Thank you for listening. Follow the podcast so you don't miss future episodes and leave me a review so I can hear your thoughts. Let's connect: LinkedIn: www.linkedin.com/in/sophie-milliken Instagram: www.instagram.com/moja_sophie/ Twitter: www.twitter.com/Moja_Sophie Want to feature as a guest? Give your pitch at https://www.sophiemilliken.co.uk/btb to tell me what you’ve got to say.","last_synced_at":"2026-06-08T08:19:17.893035+00:00","page_url":"https://stenobird.com/podcast/beyond-the-bio-6510511"},"episode":{"title":"132: Building a Personal Brand in a 9–5 with Urmi Hossain","slug":"132-building-a-personal-brand-in-a-9-5-with-urmi-hossain","published_at":"2026-02-09T02:00:00+00:00","page_url":"https://stenobird.com/podcast/beyond-the-bio-6510511/132-building-a-personal-brand-in-a-9-5-with-urmi-hossain","show_page_url":"https://stenobird.com/podcast/beyond-the-bio-6510511","url":"https://rss.com/podcasts/beyond-the-bio-with-sophie-milliken/2526931","audio_url":"https://content.rss.com/episodes/221219/2526931/beyond-the-bio-with-sophie-milliken/2026_02_06_15_13_42_ff9be110-0091-4b2f-9a2b-8147c96aae97.mp3","summary":"This week I’m joined by Urmi Hossain, self-published author and finance professional. We chat about building a personal brand alongside a full-time job, why personal branding really matters in the corporate world and the practical steps Urmi took to establish hers without burning out. Urmi also shares the impact of her book, common personal branding mistakes she sees time and time again, and why consistency - and embracing who you are - makes all the difference. Let’s get stuck in. Connect with Urmi: LinkedIn: https://www.linkedin.com/in/urmihossain/ YouTube: https://www.youtube.com/channel/UCZoiI0SGU0Xo9_lNjtLWtgg Urmi’s book: https://www.amazon.co.uk/Discovering-Your-Identity-Interracial-Struggle-ebook/dp/B0B75X14G7/ref=sr_1_1?crid=1394YNU0T5WNQ&dib=eyJ2IjoiMSJ9.WBDr7vahTz1jD5euIuVFO9muXeXhJ98lmXUCBDVfzjGvCeMcEPBJgTe6KbSh0KltrSYqdWmuU8LsbDeEUvcmd9ku5UDKbJUTpZ1sZFsC3PE.rOT85ZI4u24QtJmLn-wBc_8FPWyxmJkQ5zyGwv9v2UI&dib_tag=se&keywords=urmi+hossain&qid=1770389518&sprefix=urmi+hossain%2Caps%2C143&sr=8-1 Connect with Sophie: LinkedIn: linkedin.com/in/sophie-milliken Instagram: @moja_sophie … Want to be a guest on Beyond the Bio? Do you have interesting ideas to share about how to raise your profile? We want to hear from you! Fill out the submission form here: https://www.sophiemilliken.co.uk/btb ... This podcast is brought to you by Moja. Moja is an award-winning modern PR agency working with entrepreneurs and senior executives to get you known in your industry. See how your profile is currently performing: https://mym-btb.scoreapp.com/","meta_description":"This week I’m joined by Urmi Hossain, self-published author and finance professional. We chat about building a personal brand alongside a full-time job, w…","key_points":[],"chapters":[],"topics":[],"duration_seconds":1205,"processing_state":"not_requested","actions":[{"name":"request_transcript","method":"POST","url":"https://stenobird.com/v1/public/podcasts/beyond-the-bio-6510511/episodes/132-building-a-personal-brand-in-a-9-5-with-urmi-hossain/transcription-requests","description":"Idempotently request low-priority transcript generation for this episode."},{"name":"read_markdown","method":"GET","url":"https://stenobird.com/podcast/beyond-the-bio-6510511/132-building-a-personal-brand-in-a-9-5-with-urmi-hossain.md","description":"Read the agent-friendly Markdown representation of this episode resource."}]}}