{"podcast":{"title":"Best of LinkedIn: Strategic B2B Marketing","slug":"best-of-linkedin-strategic-b2b-marketing-7370361","podcast_index_feed_id":7370361,"rss_url":"https://frenus-marketing.podigee.io/feed/mp3","website_url":"https://news.frenus.com","image_url":"https://images.podigee-cdn.net/0x,sIONqwGSHhgmapilovSUmw7Sg14jH_hyUct3J3QJLDl0=/https://main.podigee-cdn.net/uploads/u76584/37ad6837-d613-42dd-8b8c-956ec4df6128.png","author":"Thomas Allgeyer, Frenus GmbH","episode_count":188,"summary":"🎙️ Welcome to Strategic B2B Marketing - your go-to space for high-impact insights and meaningful connections in the world of B2B. Trusted by over 12,000 marketers, this podcast brings you the best of what’s happening in Account-Based Marketing, Field & Channel strategies, and Go-to-Market execution - without the noise. We’re not just here to talk content - we’re here to build community. From curated LinkedIn insights to live virtual events and roundtable sessions, we connect B2B marketers who want to learn, grow, and lead together. If you're ready to cut through the clutter and focus on what truly moves the needle in B2B marketing - you're in the right place. Let’s get started.","last_synced_at":"2026-06-17T00:19:12.255643+00:00","page_url":"https://stenobird.com/podcast/best-of-linkedin-strategic-b2b-marketing-7370361"},"episode":{"title":"Best of LinkedIn: Social Selling CW 17/ 18","slug":"best-of-linkedin-social-selling-cw-17-18","published_at":"2026-05-06T08:38:18+00:00","page_url":"https://stenobird.com/podcast/best-of-linkedin-strategic-b2b-marketing-7370361/best-of-linkedin-social-selling-cw-17-18","show_page_url":"https://stenobird.com/podcast/best-of-linkedin-strategic-b2b-marketing-7370361","url":"https://frenus-marketing.podigee.io/167-best-of-linkedin-social-selling-cw-17-18","audio_url":"https://audio.podigee-cdn.net/2482101-m-23946ef4aa97d1a5fc447605f18ddfb0.mp3?source=feed","summary":"We curate most relevant posts about Social Selling on LinkedIn and regularly share key takeaways. This edition provides a comprehensive outlook on LinkedIn social selling and algorithm dynamics for 2026, emphasising that meaningful engagement now outweighs traditional posting. Success on the platform requires treating personal profiles as digital landing pages while prioritising thoughtful commenting over aggressive direct messaging. Experts highlight that the algorithm increasingly rewards niche authority, long-form education, and human-centric storytelling while penalising generic AI-generated content. Strategic advice includes building sustainable outreach stacks, leveraging video and podcasting, and shifting from product-focused pitches to problem-centric solutions. Ultimately, the collective insights suggest that building trust through consistent, high-quality interactions is the only way to convert visibility into measurable revenue. This podcast was created via Google NotebookLM.","meta_description":"We curate most relevant posts about Social Selling on LinkedIn and regularly share key takeaways. This edition provides a comprehensive outlook on LinkedI…","key_points":[],"chapters":[],"topics":[],"duration_seconds":1235,"processing_state":"not_requested","actions":[{"name":"request_transcript","method":"POST","url":"https://stenobird.com/v1/public/podcasts/best-of-linkedin-strategic-b2b-marketing-7370361/episodes/best-of-linkedin-social-selling-cw-17-18/transcription-requests","description":"Idempotently request low-priority transcript generation for this episode."},{"name":"read_markdown","method":"GET","url":"https://stenobird.com/podcast/best-of-linkedin-strategic-b2b-marketing-7370361/best-of-linkedin-social-selling-cw-17-18.md","description":"Read the agent-friendly Markdown representation of this episode resource."}]}}