{"podcast":{"title":"Best of LinkedIn: Strategic B2B Marketing","slug":"best-of-linkedin-strategic-b2b-marketing-7370361","podcast_index_feed_id":7370361,"rss_url":"https://frenus-marketing.podigee.io/feed/mp3","website_url":"https://news.frenus.com","image_url":"https://images.podigee-cdn.net/0x,sIONqwGSHhgmapilovSUmw7Sg14jH_hyUct3J3QJLDl0=/https://main.podigee-cdn.net/uploads/u76584/37ad6837-d613-42dd-8b8c-956ec4df6128.png","author":"Thomas Allgeyer, Frenus GmbH","episode_count":188,"summary":"🎙️ Welcome to Strategic B2B Marketing - your go-to space for high-impact insights and meaningful connections in the world of B2B. Trusted by over 12,000 marketers, this podcast brings you the best of what’s happening in Account-Based Marketing, Field & Channel strategies, and Go-to-Market execution - without the noise. We’re not just here to talk content - we’re here to build community. From curated LinkedIn insights to live virtual events and roundtable sessions, we connect B2B marketers who want to learn, grow, and lead together. If you're ready to cut through the clutter and focus on what truly moves the needle in B2B marketing - you're in the right place. Let’s get started.","last_synced_at":"2026-06-17T00:19:12.255643+00:00","page_url":"https://stenobird.com/podcast/best-of-linkedin-strategic-b2b-marketing-7370361"},"episode":{"title":"Best of LinkedIn: Social Selling CW 13/ 14","slug":"best-of-linkedin-social-selling-cw-13-14","published_at":"2026-04-09T07:37:03+00:00","page_url":"https://stenobird.com/podcast/best-of-linkedin-strategic-b2b-marketing-7370361/best-of-linkedin-social-selling-cw-13-14","show_page_url":"https://stenobird.com/podcast/best-of-linkedin-strategic-b2b-marketing-7370361","url":"https://frenus-marketing.podigee.io/153-best-of-linkedin-social-selling-cw-13-14","audio_url":"https://audio.podigee-cdn.net/2443092-m-c75b45ce60016c07e7c3db3ce7e6592b.mp3?source=feed","summary":"We curate most relevant posts about Social Selling on LinkedIn and regularly share key takeaways. This edition provides a comprehensive strategic guide to navigating LinkedIn’s 2026 landscape, primarily focusing on the platform's transition to the 360 Brew AI algorithm. Experts emphasise that the new system prioritises thematic authority, dwell time, and profile-content alignment over traditional vanity metrics like likes or follower counts. Actionable advice includes adopting a social selling mindset, where users move away from automated AI-generated content in favour of authentic engagement, personalised video DMs, and high-value commenting. Strategic insights highlight that personal branding for founders and employee advocacy are now essential infrastructure for B2B growth, significantly outperforming corporate pages. Furthermore, the texts suggest that SSI scores influence outreach limits, while consistent posting within a specific niche is vital to maintaining organic reach. Overall, the collection serves as a modern playbook for turning digital visibility into measurable revenue and trust. This podcast was created via Google NotebookLM.","meta_description":"We curate most relevant posts about Social Selling on LinkedIn and regularly share key takeaways. This edition provides a comprehensive strategic guide to…","key_points":[],"chapters":[],"topics":[],"duration_seconds":760,"processing_state":"not_requested","actions":[{"name":"request_transcript","method":"POST","url":"https://stenobird.com/v1/public/podcasts/best-of-linkedin-strategic-b2b-marketing-7370361/episodes/best-of-linkedin-social-selling-cw-13-14/transcription-requests","description":"Idempotently request low-priority transcript generation for this episode."},{"name":"read_markdown","method":"GET","url":"https://stenobird.com/podcast/best-of-linkedin-strategic-b2b-marketing-7370361/best-of-linkedin-social-selling-cw-13-14.md","description":"Read the agent-friendly Markdown representation of this episode resource."}]}}