{"podcast":{"title":"Best of LinkedIn: Strategic B2B Marketing","slug":"best-of-linkedin-strategic-b2b-marketing-7370361","podcast_index_feed_id":7370361,"rss_url":"https://frenus-marketing.podigee.io/feed/mp3","website_url":"https://news.frenus.com","image_url":"https://images.podigee-cdn.net/0x,sIONqwGSHhgmapilovSUmw7Sg14jH_hyUct3J3QJLDl0=/https://main.podigee-cdn.net/uploads/u76584/37ad6837-d613-42dd-8b8c-956ec4df6128.png","author":"Thomas Allgeyer, Frenus GmbH","episode_count":237,"summary":"🎙️ Welcome to Strategic B2B Marketing - your go-to space for high-impact insights and meaningful connections in the world of B2B. Trusted by over 12,000 marketers, this podcast brings you the best of what’s happening in Account-Based Marketing, Field & Channel strategies, and Go-to-Market execution - without the noise. We’re not just here to talk content - we’re here to build community. From curated LinkedIn insights to live virtual events and roundtable sessions, we connect B2B marketers who want to learn, grow, and lead together. If you're ready to cut through the clutter and focus on what truly moves the needle in B2B marketing - you're in the right place. Let’s get started.","last_synced_at":"2026-09-18T22:24:48.838817+00:00","page_url":"https://stenobird.com/podcast/best-of-linkedin-strategic-b2b-marketing-7370361"},"episode":{"title":"Best of LinkedIn: MarTech Insights CW 24/ 25","slug":"best-of-linkedin-martech-insights-cw-24-25","published_at":"2026-06-26T10:01:45+00:00","page_url":"https://stenobird.com/podcast/best-of-linkedin-strategic-b2b-marketing-7370361/best-of-linkedin-martech-insights-cw-24-25","show_page_url":"https://stenobird.com/podcast/best-of-linkedin-strategic-b2b-marketing-7370361","url":"https://frenus-marketing.podigee.io/194-best-of-linkedin-martech-insights-cw-24-25","audio_url":"https://audio.podigee-cdn.net/2530716-m-1d5310c5d15b5f043332a3fd1dbd0b7a.mp3?source=feed","summary":"We curate most relevant posts about MarTech Insights on LinkedIn and regularly share key takeaways. We at Frenus supports enterprise marketing teams in unlocking the full potential of their customer data with the help of AI. You can find more info here: https://www.frenus.com/usecases/your-crm-is-holding-your-campaigns-back---and-ai-can-finally-fix-it This edition is brought to you in partnership with B2B Marketing. Don’t miss out on B2B Ignite 2026, taking place on 1 July 2026 in London. The event brings together leading voices in B2B marketing for a full day of keynotes, practical workshops, peer networking, and hands-on problem-solving sessions across demand, brand, leadership, and tech. Find the registration link blow: https://events.b2bmarketing.net/b2bignite?reg_type_id=745045 This edition discusses the launch of CustomerLake, a new agentic Customer Data Platform developed natively within the Databricks Lakehouse. This innovation signals a major shift where enterprise data infrastructure absorbs traditional marketing technology, allowing AI agents to operate directly on a single, governed data source. Industry experts highlight that this architecture eliminates data silos and enables infinity campaigns through continuous, autonomous customer engagement. While some analysts view this as a threat to standalone CDPs, others argue that success still depends on robust data architecture and human-led governance. The move is part of a broader expansion for Databricks into security, applications and real-time processing, aiming to simplify the complex stack required for production-grade AI. Ultimately, the transition from static records to golden context is presented as the essential foundation for the next era of personalized AI solutions. This podcast was created via G…","meta_description":"We curate most relevant posts about MarTech Insights on LinkedIn and regularly share key takeaways. We at Frenus supports enterprise marketing teams in un…","key_points":[],"chapters":[],"topics":[],"duration_seconds":1182,"processing_state":"not_requested","actions":[{"name":"request_transcript","method":"POST","url":"https://stenobird.com/v1/public/podcasts/best-of-linkedin-strategic-b2b-marketing-7370361/episodes/best-of-linkedin-martech-insights-cw-24-25/transcription-requests","description":"Idempotently request low-priority transcript generation for this episode."},{"name":"read_markdown","method":"GET","url":"https://stenobird.com/podcast/best-of-linkedin-strategic-b2b-marketing-7370361/best-of-linkedin-martech-insights-cw-24-25.md","description":"Read the agent-friendly Markdown representation of this episode resource."}]}}