{"podcast":{"title":"Behind the Book Cover","slug":"behind-the-book-cover-737349","podcast_index_feed_id":737349,"rss_url":"https://feeds.transistor.fm/behind-the-cover","website_url":"https://www.legacylaunchpadpub.com/behind","image_url":"https://img.transistorcdn.com/Xo5QNr_YatKuzQSR2QbP1-huKA3e3RHnG9y2cQTjLoQ/rs:fill:0:0:1/w:1400/h:1400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9lYWIx/MGM4YTQxNjY2ODgx/YmY4YmY1YTM0NzBm/NWNhZi5wbmc.jpg","author":"Anna David","episode_count":253,"summary":"You've heard the book publishing podcasts that give you tips for selling a lot of books and the ones that only interview world-famous authors. Now it's time for a book publishing show that reveals what actually goes on behind the cover. Hosted by New York Times bestselling author Anna David, Behind the Book Cover features interviews with traditionally published authors, independently published entrepreneurs who have used their books too seven figures to their bottom line to build their businesses and more. Anna David has had books published by HarperCollins and Simon & Schuster and is the founder of Legacy Launch Pad, David is the founder of Legacy Launch Pad Publishing, a leading hybrid book publisher for entrepreneurs. In other words, she knows both sides—and isn't afraid to share it. Come find out what traditional publishers don't want you to know.","last_synced_at":"2026-07-07T16:22:57.542990+00:00","page_url":"https://stenobird.com/podcast/behind-the-book-cover-737349"},"episode":{"title":"I'm Becoming Your Book Strategist (Brenda Asked First)","slug":"i-m-becoming-your-book-strategist-brenda-asked-first","published_at":"2026-07-07T07:00:00+00:00","page_url":"https://stenobird.com/podcast/behind-the-book-cover-737349/i-m-becoming-your-book-strategist-brenda-asked-first","show_page_url":"https://stenobird.com/podcast/behind-the-book-cover-737349","url":"https://share.transistor.fm/s/f861cab6","audio_url":"https://media.transistor.fm/f861cab6/a68d08a9.mp3","summary":"If you're thinking about writing an authority building book, and I really hope you are, and you don't want to be counting pennies or checking your book sales all the time, you actually want a book that's going to change your life, I can tell you how. Just go to sevenfigurebooks.com. I'm not trying to capture your email or anything. You can just download this PDF that's going to tell you exactly how to turn an authority building book into revenue, speaking, authority, and no exaggeration, a whole new life. I'm trying something entirely new on the podcast. I asked you to send me your book questions and I'd answer them like the brass tacks book strategist I am, and the first person who took me up on it was Brenda. Brenda has three different book ideas in her head, a 100-page version of each, an abandoned memoir and a new instinct to pivot into the longevity market. I'm going to tell her to scrap most of it and write one big book instead. Here's the case. Brenda is a personal development coach with sharp instincts—the kind of practitioner who saves clients years of therapy in a few sessions. Her ideal client is smart, entrepreneurial and allergic to anyone who can't keep up. She has a framework for personal development in the wings, multiple levels of teaching groups, a memoir she's already concluded isn't publishable, three short-book ideas across different topic areas and a fresh instinct to chase the biohacking-for-longevity market. Which is exactly the kind of fork where an outline appointment can save you a decade of writing in circles. But my answer really goes into the case against multiple short books, because Brenda is leaning that direction. I've published eight books and trust me—by the third one, even the people who love you stop caring. You don't get to compou…","meta_description":"If you're thinking about writing an authority building book, and I really hope you are, and you don't want to be counting pennies or checking your book sa…","key_points":[],"chapters":[],"topics":[],"duration_seconds":1101,"processing_state":"not_requested","actions":[{"name":"request_transcript","method":"POST","url":"https://stenobird.com/v1/public/podcasts/behind-the-book-cover-737349/episodes/i-m-becoming-your-book-strategist-brenda-asked-first/transcription-requests","description":"Idempotently request low-priority transcript generation for this episode."},{"name":"read_markdown","method":"GET","url":"https://stenobird.com/podcast/behind-the-book-cover-737349/i-m-becoming-your-book-strategist-brenda-asked-first.md","description":"Read the agent-friendly Markdown representation of this episode resource."}]}}