{"podcast":{"title":"Behind the Advice","slug":"behind-the-advice-7023081","podcast_index_feed_id":7023081,"rss_url":"https://feeds.simplecast.com/OZVJlu3c","website_url":"https://behind-the-advice.simplecast.com","image_url":"https://image.simplecastcdn.com/images/06b7eb4f-a8b4-4d1d-9292-1c46e601249c/bc0659d3-5274-47ef-a089-3a44b01267c8/3000x3000/behind-the-advice-1.jpg?aid=rss_feed","author":"The Globe and Mail","episode_count":26,"summary":"There’s no one-size-fits-all when it comes to financial advice. It’s as varied and individual as the people giving it. Welcome to Behind The Advice, a new podcast from The Globe and Mail. Join Globe Advisor reporter Brenda Bouw as she speaks with a wide variety of financial advisors across the country, digging into their personal relationships with money, the most important lessons learned over the years, and how their experiences shape the advice they give clients today.","last_synced_at":"2026-06-10T18:17:23.931004+00:00","page_url":"https://stenobird.com/podcast/behind-the-advice-7023081"},"episode":{"title":"How Shiraz Ahmed went from cold-calling prospects to launching his own wealth management firm","slug":"how-shiraz-ahmed-went-from-cold-calling-prospects-to-launching-his-own-wealth-management-firm","published_at":"2026-02-18T09:00:00+00:00","page_url":"https://stenobird.com/podcast/behind-the-advice-7023081/how-shiraz-ahmed-went-from-cold-calling-prospects-to-launching-his-own-wealth-management-firm","show_page_url":"https://stenobird.com/podcast/behind-the-advice-7023081","url":"https://behind-the-advice.simplecast.com/episodes/how-shiraz-ahmed-went-from-cold-calling-prospects-to-launching-his-own-wealth-management-firm-M_OY92kL","audio_url":"https://afp-119681-injected.calisto.simplecastaudio.com/0e1a7767-ecb5-4a20-a3aa-a54ae2d19808/episodes/bf4a92a8-cee8-4406-ad5e-ae2c40bdea30/audio/128/default.mp3?aid=rss_feed&awCollectionId=0e1a7767-ecb5-4a20-a3aa-a54ae2d19808&awEpisodeId=bf4a92a8-cee8-4406-ad5e-ae2c40bdea30&feed=OZVJlu3c","summary":"In this episode of Behind the Advice, Brenda Bouw speaks with Shiraz Ahmed, founder and CEO of Sartorial Wealth in Mississauga. Shiraz spent more than two decades in the financial services industry, most recently as an advisor at Raymond James, before starting his own firm in 2025. They discuss Shiraz’s earliest days in the industry as a cold caller, the regulatory challenges of being a cross-border advisor and why he felt the time was right to leave his longtime firm and go out on his own.","meta_description":"In this episode of Behind the Advice, Brenda Bouw speaks with Shiraz Ahmed, founder and CEO of Sartorial Wealth in Mississauga. Shiraz spent more than two…","key_points":[],"chapters":[],"topics":[],"duration_seconds":1407,"processing_state":"not_requested","actions":[{"name":"request_transcript","method":"POST","url":"https://stenobird.com/v1/public/podcasts/behind-the-advice-7023081/episodes/how-shiraz-ahmed-went-from-cold-calling-prospects-to-launching-his-own-wealth-management-firm/transcription-requests","description":"Idempotently request low-priority transcript generation for this episode."},{"name":"read_markdown","method":"GET","url":"https://stenobird.com/podcast/behind-the-advice-7023081/how-shiraz-ahmed-went-from-cold-calling-prospects-to-launching-his-own-wealth-management-firm.md","description":"Read the agent-friendly Markdown representation of this episode resource."}]}}