{"podcast":{"title":"Beauty and the Biz","slug":"beauty-and-the-biz-581032","podcast_index_feed_id":581032,"rss_url":"https://catherinemaley.libsyn.com/rss","website_url":"https://www.catherinemaley.com/podcast/","image_url":"https://static.libsyn.com/p/assets/7/d/7/e/7d7e968d07c1d3f2e5bbc093207a2619/Beauty-and-the-Biz-Show-Graphics-rev.2_Square.jpg","author":"Catherine Maley, MBA","episode_count":370,"summary":"Learn the Tactics and Strategies to take your Cosmetic Practice to the Next Level. Catherine has helped many practices double or even triple their revenue, all while creating a magnetic environment that encourages word-of-mouth referrals and repeat patients. Her proven, dynamic approach to marketing, advertising, sales and customer relations has been continually developed and refined for over 40 years. Starting as an interdisciplinary Staff Coordinator with the Illinois State Medical Society and then as director of the House of Delegates for the California Medical Association, Catherine has been helping physicians and businesses reach their goals since the mid-80's. This early experience laid the groundwork for understanding and overcoming the unique challenges, threats and opportunities facing physicians. With this knowledge and experience acquired, Catherine spent the next 15 years developing and perfecting her marketing and sales techniques with various Fortune 500 companies. Her natural understanding of business gave her the edge to remain in the top 15% of all sales people nationwide. Her great successes would eventually land her the titles of National Sales Manager, Marketin…","last_synced_at":"2026-07-18T20:20:26.895903+00:00","page_url":"https://stenobird.com/podcast/beauty-and-the-biz-581032"},"episode":{"title":"What 175 Plastic Surgeons Told Me About Success — Catherine Maley, MBA (Ep. 368)","slug":"what-175-plastic-surgeons-told-me-about-success-catherine-maley-mba-ep-368","published_at":"2026-06-26T18:55:00+00:00","page_url":"https://stenobird.com/podcast/beauty-and-the-biz-581032/what-175-plastic-surgeons-told-me-about-success-catherine-maley-mba-ep-368","show_page_url":"https://stenobird.com/podcast/beauty-and-the-biz-581032","url":"https://www.catherinemaley.com/podcast/what-175-plastic-surgeons-told-me-about-success-catherine-maley-mba-ep-368/","audio_url":"https://traffic.libsyn.com/secure/catherinemaley/What_175_Plastic_Surgeons_Told_Me_About_Success__Catherine_Maley_MBA_Ep._368.mp3?dest-id=1247585","summary":"📕 Get Catherine's new book: Beauty and the Biz Practice Growth Playbook: https://bit.ly/4cZNSuD 📊 Schedule a Practice Performance Audit: https://bit.ly/4dC2znZ ⬇️ ➡️ Catherine Maley, MBA — Here's what 175 plastic surgeons told me about the business success of their practices. Hello, and welcome to \"Beauty and the Biz,\" where we'll discuss the business and marketing side of plastic surgery. As always, I'm your host, Catherine Maley, author of \"Your Aesthetic Practice – What Your Patients Are Saying.\" and consultant to plastic surgeons, helping them get more patients and more profits. What 175 Plastic Surgeons Told Me About Success — The same patterns kept showing up after hundreds of interviews. In fact, the latest \"Beauty and the Biz Podcast\" episode shares critical patterns from years of interviewing surgeons. Specifically, these insights reveal what worked, what failed and what they wish they had known earlier. Furthermore, you will hear wisdom from top experts like Dr. Rod Rohrich and Dr. Mike Nayak. Likewise, Dr. Jerry Chidester and Dr. Raymond Lee share how their experiences shaped my new book. Geometry aside, \"The Plastic Surgery Practice Growth Playbook\" stems directly from these powerful lessons. Therefore, this episode is highly valuable if you want to separate thriving practices from struggling ones. Consequently, this episode is worth a listen if your practice feels busy but not necessarily better. Resources for Plastic Surgeons: 📕 Get the Beauty and the Biz Practice Growth Playbook: https://bit.ly/4cZNSuD 📊 Schedule a Practice Performance Audit: https://bit.ly/4dC2znZ 🎧 Listen to more Beauty and the Biz episodes: https://bit.ly/4aqQ2Su 🌐 Visit Catherine Maley: https://bit.ly/4eFlLR6 Enjoy, Catherine Maley, MBA Author, Consultant and Host of \"Beauty and the…","meta_description":"📕 Get Catherine's new book: Beauty and the Biz Practice Growth Playbook: https://bit.ly/4cZNSuD 📊 Schedule a Practice Performance Audit: https://bit.ly/4d…","key_points":[],"chapters":[],"topics":[],"duration_seconds":794,"processing_state":"not_requested","actions":[{"name":"request_transcript","method":"POST","url":"https://stenobird.com/v1/public/podcasts/beauty-and-the-biz-581032/episodes/what-175-plastic-surgeons-told-me-about-success-catherine-maley-mba-ep-368/transcription-requests","description":"Idempotently request low-priority transcript generation for this episode."},{"name":"read_markdown","method":"GET","url":"https://stenobird.com/podcast/beauty-and-the-biz-581032/what-175-plastic-surgeons-told-me-about-success-catherine-maley-mba-ep-368.md","description":"Read the agent-friendly Markdown representation of this episode resource."}]}}