{"podcast":{"title":"B2B Podcasting Insights - business strategy podcast for founders and brands","slug":"b2b-podcasting-insights-business-strategy-podcast-for-founders-and-brands-444039","podcast_index_feed_id":444039,"rss_url":"https://feeds.captivate.fm/b2b-podcasting-insights/","website_url":"https://podknows.co.uk","image_url":"https://artwork.captivate.fm/276e92b6-9a09-42d2-be4d-11ef48ec393a/B2B-Podcasting-Insights-artwork-May-2026.jpg","author":"Podknows Podcasting - B2B Podcasting Experts","episode_count":37,"summary":"B2B Podcasting Insights is for founders, CMOs, consultants, and solo operators who want their podcast to shorten their sales cycle and increase the quality of inbound conversations. Most branded podcasts, designed by businesses, are content wallpaper — polite, vague, interchangeable, and strategically pointless. This show is the opposite. Because podcasting isn’t about brand awareness. It’s about belief — specifically, the kind that makes a prospect say “Yeah, I already trust you.” We talk positioning, message clarity, buying triggers, narrative leverage, and how to use your voice as a strategic asset. Straight talk. No fluff. No “10 tips”. Just how to make your branded B2B podcast actually move deals.","last_synced_at":null,"page_url":"https://stenobird.com/podcast/b2b-podcasting-insights-business-strategy-podcast-for-founders-and-brands-444039"},"episode":{"title":"I did NOT see this coming - a surprising benefit of attending The Podcast Show 2026","slug":"i-did-not-see-this-coming-a-surprising-benefit-of-attending-the-podcast-show-2026","published_at":"2026-05-22T18:00:00+00:00","page_url":"https://stenobird.com/podcast/b2b-podcasting-insights-business-strategy-podcast-for-founders-and-brands-444039/i-did-not-see-this-coming-a-surprising-benefit-of-attending-the-podcast-show-2026","show_page_url":"https://stenobird.com/podcast/b2b-podcasting-insights-business-strategy-podcast-for-founders-and-brands-444039","url":"https://podknows.co.uk","audio_url":"https://episodes.captivate.fm/episode/98b9a741-51c8-4e00-8cce-676b793f6a09.mp3","summary":"Yes, I attended The Podcast Show. Yes I had both good and bad things to say. (One of those things is pasted below from my LinkedIn) But through it all, there was one super surprising benefit I discovered from going to The Podcast Show 2026. I really did NOT see this coming. http://podknows.co.uk/contact (F ROM LINKEDIN ) The Podcast Show 2026 was ultimately epic. Let me go deeper, fam. Let's slide through the obvious stuff like the wonderful sense of community and camaraderie that exists among the many strangers and even those who are technically 'competitors'. This is one of my favourite things about the show. 10/10 — no notes. I'm going to say that I'm blown away by how seriously the event organisers take this show, and they only ever want to make it better each year. I also thoroughly enjoyed some of the perspectives from the stages. It wasn't a total pitchfest. And if anybody tried to schill their warez, the moderators did a fab job of keeping them back on point. (I felt for Katie Prescott from The Times who had the misfortune of moderating a panel with podcasting's perniciousness incarnate, Jeanine Wright. I mean, the tech ops had to actually resort to drowning her out with music to stop her in her delusional verbal tracks.) I won't say any more on that talk other than to acknowlege the loud and passionate criticisms from the baying audience which reassured my weeping heart. But there were a couple of negatives and it would be off-brand for me not to mention 'em. With iteration, someone, somewhere, is always going to be left slightly disappointed while others benefit. We see this in podcast production all the time – we make a tweak to improve content such as adding sound design or introducing structure, and there will always be someone who hates the new sound beca…","meta_description":"Yes, I attended The Podcast Show. Yes I had both good and bad things to say. (One of those things is pasted below from my LinkedIn) But through it all, th…","key_points":[],"chapters":[],"topics":[],"duration_seconds":1000,"processing_state":"not_requested","actions":[{"name":"request_transcript","method":"POST","url":"https://stenobird.com/v1/public/podcasts/b2b-podcasting-insights-business-strategy-podcast-for-founders-and-brands-444039/episodes/i-did-not-see-this-coming-a-surprising-benefit-of-attending-the-podcast-show-2026/transcription-requests","description":"Idempotently request low-priority transcript generation for this episode."},{"name":"read_markdown","method":"GET","url":"https://stenobird.com/podcast/b2b-podcasting-insights-business-strategy-podcast-for-founders-and-brands-444039/i-did-not-see-this-coming-a-surprising-benefit-of-attending-the-podcast-show-2026.md","description":"Read the agent-friendly Markdown representation of this episode resource."}]}}